Lead Gen Blog

By Mark Cirillo | Smart Tips for your Business | No Comments | 8th February 2021

Creating presentations is one of the most challenging tasks you have when working a high-powered job or running a small business. You need to impress the people sitting in front of you and you need to get your message across in a direct and hard-hitting kind of way. To do that, you’re going to need […]

By Zachary McDaniel | Facebook Ads tips | No Comments | 4th February 2021

Big changes are coming for Facebook advertisers, publishers, and app developers that utilize iOS 14. As Apple plans to change their iOS 14 data tracking permissions, it’s easy to see how this could make a huge impact. Although there is still a lot that’s unknown about how this will affect marketing and advertising, there’s still […]

By Hephzy Asaolu | Facebook Ads tips | No Comments | 1st February 2021

Facebook Leads Ads are mobile-friendly and low-cost ads that help you reach your target audience and get more leads. It allows you to collect user’s information with a few clicks on different devices. With 2.7 billion users on Facebook, the potential to generate leads is huge. Source: Statista Over 95% of Facebook users access it […]

By Hephzy Asaolu | Facebook Ads tips | No Comments | 28th January 2021

Facebook has 86 percent of marketers using the platform for advertising. The massive number of advertisers is because Facebook regularly creates great advertising products to help companies get better results on its platform. One of these products is Facebook Dynamic Ads, a tool that helps take Facebook remarketing one step further by giving the ability […]

By Hephzy Asaolu | Smart Tips for your Business | No Comments | 25th January 2021

The COVID-19 pandemic changed the digital advertising landscape in 2020. It gave marketers the possibility of reaching out to people in their houses. This increases the use of marketing channels like mobile, video content, and voice search. As the year 2021 unfolds, digital advertising is becoming the most important channel for marketers. Because of this, […]

By Zachary McDaniel | Facebook Ads tips | No Comments | 21st January 2021

In recent years, Facebook has quickly become one of the best advertising platforms for pretty much any business, especially business to business. B2B Facebook ads are easy to manage, versatile, and when combined with the right tools, provide for a well rounded marketing arsenal. That being said, B2B Facebook ads are not as straightforward as […]

By Luke Ramassa | Smart Tips for your Business | No Comments | 18th January 2021

Attracting new customers to your car dealership business is not always an easy task. Studies revealed that it costs 7x more to acquire a new customer than to keep an existing one. One thing you can do to bring in new customers on a low budget is to continuously organize car dealership events. To do that, […]

By Hephzy Asaolu | Smart Tips for your Business | No Comments | 14th January 2021

Covid has changed the way businesses spend on advertising. Some businesses spend more to get more revenue using online mediums and some businesses are trying to save costs and cut losses by reducing advertising spends. Either way, be smart in spending on digital mediums and make sure that you advertise to a relevant audience, and […]

By Zachary McDaniel | Guides | No Comments | 11th January 2021

The world of advertising nowadays relies completely on data. Most often, this data comes from browsers. This can be a massive issue for users with connectivity issues. And, as we’ve talked about before, the industry is moving away from cookie-based server tracking. In order to fully understand audiences, companies need to dig deep into their […]

By Zachary McDaniel | Smart Tips for your Business | No Comments | 7th January 2021

Over the years, as tools become more and more refined to be industry or application specific, more online tools are created or defined. For example, most people in the marketing industry have heard of a SaaS, which stands for Software as a Service. This is a common name for a tool or software that is […]

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