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The Best Google Ad Extension Examples to Improve CTR

TL;DR Ad extensions (Google now calls them “assets”) add extra info to your search ads, like links, phone numbers, or forms. They’re free to add and can lift your CTR by 10 to 20 percent, depending…

Elena Mazaheri

Elena Mazaheri |
6 min read

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Latest

How to find target audience for your digital marketing agency

Nurturing and conversion

How to find your digital marketing agency’s target audience: A guide

TL;DR Most agencies lose new business because their audience targeting is too vague. A target audience for an agency is a…

Elena Mazaheri|
May 18, 2026 |
7 min read

Lead acquisition

How to set up LinkedIn Events: The complete guide

TL;DR Sync registration data to your CRM automatically using tools like Salesforce or HubSpot. Create a LinkedIn Event from a LinkedIn…

Elena Mazaheri|
May 15, 2026 |
12 min read

Marketing automation integration

Tools and Integrations

Marketing automation integration: A guide to connecting your martech stack

TL;DR Marketing automation integration connects your tools so data flows automatically between your CRM, ad platforms, email, and social channels. The…

Elena Mazaheri|
May 13, 2026 |
5 min read

Lead acquisition

The complete guide to Facebook Marketplace for your business

TL;DR Facebook Marketplace helps businesses sell physical products locally or via shipping. Listings are usually free, but shipped orders have Meta…

Mark Cirillo|
May 11, 2026 |
15 min read

Retargeting automation

Nurturing and conversion

Retargeting automation: How to re-engage leads at scale

Most visitors do not convert the first time they land on your website. They browse a product, compare your…

Elena Mazaheri|
May 07, 2026 |
7 min read

Lead acquisition

Google Ads Lead Form Extensions: The complete guide to Google lead generation

Every business owner knows that setting a strong lead generation strategy helps attract high-quality prospects. However, generating high-quality leads…

Mark Cirillo|
May 05, 2026 |
13 min read

Top Articles
from the Blog

The Best Google Ad Extension Examples to Improve CTR

TL;DR Ad extensions (Google now calls them “assets”) add extra info to your search ads, like links, phone numbers, or forms. They’re free to add and can lift your CTR by…

Elena Mazaheri|
August 21, 2026 |
6 min read

How to connect Facebook Lead Ads and Vinsolutions - preview

Create a VinSolutions CRM-Facebook Integration via LeadsBridge

TL;DR VinSolutions CRM helps car dealers manage leads, track customer behavior, and run targeted campaigns Facebook Lead Ads lets buyers submit their info without leaving Facebook LeadsBridge connects the two, so leads…

Charlotte Odwyer|
August 19, 2026 |
8 min read

how to boost facebook marketplace

How to boost Facebook Marketplace ads and listings (2026 edition)

TL;DR Posting is free and organic; boosting is paid, wider reach, plus ad reporting. Fix photos, title keywords, category and price before spending a cent. Boost from Your Listings: pick objective, audience,…

Elena Mazaheri|
August 17, 2026 |
6 min read

HubSpot vs. Marketo: Which one should you use?

TL;DR HubSpot is easier to get running and a solid fit if your marketing and sales teams want one shared platform without a long implementation process.  Marketo (now Adobe Marketo Engage)…

Elena Mazaheri|
August 15, 2026 |
7 min read

How to send Facebook leads to Whatsapp

How to send Facebook leads to WhatsApp

TL;DR WhatsApp gets opened almost instantly, so replying to Facebook leads there beats email or cold calls. You can connect Facebook leads to WhatsApp via the official API, Click-to-WhatsApp ads, or…

Elena Mazaheri|
August 12, 2026 |
6 min read