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Tracking and growth

The complete guide to Facebook ads conversion tracking

There’s a lot of effort that goes into making a marketing campaign. But even after you’ve started the campaign and shown everyone what you’ve worked on, it calls for one more thing: measuring how…

Elena Mazaheri

Elena Mazaheri |
10 min read

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Latest

Lead acquisition

Best Real Estate Advertising Ideas to Generate More Leads in Autumn

In an industry so competitive, real estate advertising ideas need to be fresh, exciting and also fit the seasons.…

Mark Cirillo|
October 01, 2018 |
5 min read

Nurturing and conversion

Boost your e-commerce conversions with a winning engagement strategy

The e-commerce sector is increasing at a fast pace. It is growing 23% year-over-year. Unfortunately, most e-commerce owners are…

Mark Cirillo|
September 20, 2018 |
5 min read

Tools and Integrations

New Google Ads Review: what will change & how it will replace AdWords

Google recently re-branded its ads platform. They grouped the ad products into three categories – Google Ads, Google Marketing…

Mark Cirillo|
September 17, 2018 |
4 min read

Uncategorized

SEO for Small Business: What is link building & How to do it RIGHT

Link building is an important part of SEO. If you want your business website to rank high on the…

Mark Cirillo|
September 13, 2018 |
6 min read

Tools and Integrations

How to list and use Zillow properly to increase leads generation

Zillow is a real estate and rental marketplace that provides data, inspiration and knowledge to consumers while also allowing…

Susana Mora Di Mare|
September 10, 2018 |
4 min read

Tracking and growth

Google My Business for Car Sales: all the benefits of an optimised page

An optimized Google my Business listing for your car dealership will enable you to rank high in Google search…

Luke Ramassa|
September 07, 2018 |
6 min read

Top Articles
from the Blog

Facebook Ads Conversions Tracking

The complete guide to Facebook ads conversion tracking

There’s a lot of effort that goes into making a marketing campaign. But even after you’ve started the campaign and shown everyone what you’ve worked on, it calls for…

Elena Mazaheri|
October 24, 2025 |
10 min read

Get inspired by these 27 high-converting Facebook lead ads examples

Wondering how to create Facebook lead ads that get more clicks and conversions? This article provides answers to common questions about generating qualified leads on Facebook. Questions like: “What’s the best…

Hephzy Asaolu|
October 22, 2025 |
11 min read

google ads best practices 2023

Google Ads best practices to level up your advertising game in 2026

Keeping up with Google’s ad changes can feel like a full-time job. It feels like every week there is a new update to get to grips with and the…

Lizzie Davey|
October 21, 2025 |
10 min read

How to set up LinkedIn Events: The complete guide

LinkedIn is the platform if you want to market to professionals. It’s ideal for all forms of B2B marketing, regardless of the product or your target audience. The platform introduced…

Elena Mazaheri|
October 20, 2025 |
10 min read

What are Meta ads? Everything you need to know!

Meta advertising is about promoting ads in different channels and reaching audiences. It focuses on advertising tools, ad placements, industry-specific events, and using machine learning.  All this is to offer…

Elena Mazaheri|
October 17, 2025 |
8 min read