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google ads strategy for lead generation

Lead acquisition

How to create a Google Ads strategy for lead generation

A strong Google Ads plan can bring in high-quality leads and help your business grow. But leads are not just about getting clicks. You need to track results, improve lead quality, and connect your…

Andrew Bailey

Andrew Bailey |
7 min read

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Latest

Lead acquisition

How to send Facebook leads to email for free

After setting up your Facebook lead ads, next up is generating and managing new leads. However, you won’t get…

Elena Mazaheri|
October 06, 2025 |
9 min read

CAPI advertising

Tracking and growth

How to use Facebook CAPI for advertising: A step-by-step guide

Between privacy enforcement, iOS restrictions, and unreliable browsers, relying on client-side signals isn’t just enough anymore. If you use…

Elena Mazaheri|
October 03, 2025 |
4 min read

How to connect Klaviyo to Facebook via LeadsBridge

Lead acquisition

How to connect Facebook lead ads to Klaviyo via LeadsBridge

As a marketer who manages digital marketing, you need a reliable, frictionless system that lets you share data across…

Elena Mazaheri|
October 02, 2025 |
4 min read

Tracking and growth

How to create a successful marketing automation strategy: The complete guide

One of the common challenges businesses encounter is generating leads and retaining customer loyalty. Besides these objectives, each company…

Elena Mazaheri|
September 30, 2025 |
10 min read

Tools and Integrations

A guide to Google lead form extension webhook integrations

Google lead form extensions have been one of the most reliable lead generation tools over the past decade.  When coupled…

Andrew Bailey|
September 29, 2025 |
4 min read

Tools and Integrations

How to create a HubSpot workflow: A complete guide

Most businesses share common workflows, such as maintaining a customer database, managing marketing campaigns, lead scoring, and running nurturing…

Mark Cirillo|
September 26, 2025 |
8 min read

Top Articles
from the Blog

How to create a Google Ads strategy for lead generation

A strong Google Ads plan can bring in high-quality leads and help your business grow. But leads are not just about getting clicks. You need to track results, improve…

Andrew Bailey|
January 14, 2026 |
7 min read

Best Facebook Lead Ads integrations

The best Facebook lead ads CRM integrations for your marketing campaigns

If you decide to manage the data you collect from Facebook campaigns manually, chances are you will not meet your goals.  So, what is the best way to do this?  By…

Mark Cirillo|
January 09, 2026 |
14 min read

Google Ads Lead Form Extensions: The complete guide to Google lead generation

Every business owner knows that setting a strong lead generation strategy helps attract high-quality prospects. However, generating high-quality leads is not easy. In this article, we are going to…

Mark Cirillo|
January 07, 2026 |
12 min read

How to generate leads on tiktok

How to generate leads on TikTok: 10 effective strategies

For a lot of brands, it’s one of the easiest places to get discovered fast. The big win is that you don’t need a huge follower count to reach…

Elena Mazaheri|
January 05, 2026 |
5 min read

A guide to Meta instant forms: Examples & how to create them

Using instant forms for your Meta lead generation campaigns can make your life easier in a few simple ways.  First, they’re convenient. People can fill out the form right on…

Elena Mazaheri|
December 29, 2025 |
11 min read