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Tags: #Sales

Tracking and growth

Lead lifecycle management and automation: The complete guide

Lead lifecycle management, like many marketing ideas, is always changing. Different teams often define and use it in different ways. So how can you best identify, track, engage, and analyze leads to grow sales? One…

Elena Mazaheri

Elena Mazaheri |
8 min read

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Tagged by #Sales

Nurturing and conversion

SMS Mobile Marketing Best Practices to Benefit Your Business in 2023

SMS mobile marketing has become an integral part of multi-channel marketing. People open and read over 95% of the…

Elena Mazaheri|
February 21, 2022 |
12 min read

Tracking and growth

The Complete Guide to Behavioral Marketing (With examples)

In recent years, behavioral marketing has become a game-changer for marketers. In the past, there was not much data…

Hephzy Asaolu|
December 28, 2021 |
15 min read

Nurturing and conversion

How to create a customer survey: Everything you need to know

Customer surveys are an incredibly important part of a company’s journey to understanding their audience. We’ve all seen them…

Luke Ramassa|
August 16, 2021 |
11 min read

Nurturing and conversion

Sales process automation: What it is, Tools and Examples

It takes an average of 8 touches to get an initial meeting (or other conversions) with a new prospect.…

Hephzy Asaolu|
August 06, 2021 |
18 min read

Buyer Journey

Nurturing and conversion

The complete guide to Buyer Journey

The path buyers take to purchase products or services is not linear. It is full of twists and turns,…

Hephzy Asaolu|
June 17, 2021 |
17 min read

Nurturing and conversion

Tips for writing effective emails to your sales prospects

Let’s say you’ve gotten a fresh batch of warm leads from Facebook Lead Ads and just imported them into…

Sandra Wilk|
October 12, 2020 |
5 min read

Top Articles
from the Blog

How to receive Facebook leads email notifications for instant follow-up

TL;DR Facebook lead ads let people sign up without leaving Facebook. Meta shows new leads in its Leads Center. But it won’t email you the second they come in. Slow follow-up kills…

Marco Cirillo|
November 11, 2026 |
15 min read

CRM tools for small businesses

10 best CRM solutions for small businesses to grow sales

TL;DR A CRM keeps every contact, deal and follow-up in one place, so leads stop slipping through the cracks. If on a budget, HubSpot, Zoho CRM, Freshsales and Capsule all have…

Elena Mazaheri|
November 09, 2026 |
11 min read

how to boost facebook marketplace

How to boost Facebook Marketplace ads and listings (2027 edition)

TL;DR Posting is free and organic; boosting is paid, wider reach, plus ad reporting. Fix photos, title keywords, category and price before spending a cent. Boost from Your Listings: pick objective, audience,…

Elena Mazaheri|
November 05, 2026 |
8 min read

Best workflow management software

The 10 best workflow management software for teams

TL;DR Workflow management software helps you map workflows, assign each step to the right person, and automate the handoffs and approvals in between. For visual team workflows, look at monday.com, Asana…

Elena Mazaheri|
November 03, 2026 |
10 min read

tiktok lead generation

How to master TikTok Lead Generation Ads & get more leads

TL;DR TikTok Lead Generation ads let people send you their contact info without leaving the app. They tap your ad, fill out a short form, often with some fields already…

Marialuisa Aldeghi|
October 30, 2026 |
16 min read