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Tags: #Sales

Nurturing and conversion

SMS Mobile Marketing Best Practices to Benefit Your Business in 2023

SMS mobile marketing has become an integral part of multi-channel marketing. People open and read over 95% of the SMS messages they receive on their mobile devices.  These high engagement rates highlight SMS marketing as…

Elena Mazaheri

Elena Mazaheri |
12 min read

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Tagged by #Sales

Tracking and growth

Lead Lifecycle Management & Automation: The Complete Guide

Lead lifecycle management is a common concern for marketers nowadays. It deals with all the chain reactions that a…

Elena Mazaheri|
January 28, 2022 |
10 min read

Tracking and growth

The Complete Guide to Behavioral Marketing (With examples)

In recent years, behavioral marketing has become a game-changer for marketers. In the past, there was not much data…

Hephzy Asaolu|
December 28, 2021 |
15 min read

Nurturing and conversion

How to create a customer survey: Everything you need to know

Customer surveys are an incredibly important part of a company’s journey to understanding their audience. We’ve all seen them…

Zachary McDaniel|
August 16, 2021 |
11 min read

Nurturing and conversion

Sales process automation: What it is, Tools and Examples

It takes an average of 8 touches to get an initial meeting (or other conversions) with a new prospect.…

Hephzy Asaolu|
August 06, 2021 |
18 min read

Buyer Journey

Nurturing and conversion

The complete guide to Buyer Journey

The path buyers take to purchase products or services is not linear. It is full of twists and turns,…

Hephzy Asaolu|
June 17, 2021 |
17 min read

Nurturing and conversion

Tips for writing effective emails to your sales prospects

Let’s say you’ve gotten a fresh batch of warm leads from Facebook Lead Ads and just imported them into…

Sandra Wilk|
October 12, 2020 |
5 min read

Top Articles
from the Blog

12 Best presentation apps and 9 AI tools for 2026

More than the idea itself, winning a pitch is about how you package it. That’s why having a sharp and well-built deck is non-negotiable. You need to know what to…

Mark Cirillo|
November 18, 2025 |
14 min read

travel agency ads

The best travel agency ads to get inspired by

At first glance, it would seem easy to get users to click on an ad for a travel agency that promised easy access to gorgeous white sand beaches and…

Ana Gotter|
November 17, 2025 |
8 min read

How to build your email list on Facebook and Instagram

Facebook and Instagram are outstanding social media platforms in their own right. They’ve got great reach, and gaining followers on the platform can be exceptionally beneficial for relationship and…

Ana Gotter|
November 14, 2025 |
11 min read

Snapchat ads cost

How much do Snapchat ads cost?

Snapchat continues to grow, which means your ad dollars can still reach a wide audience on this platform.  But how much can advertising on Snapchat actually cost? You can start with…

Elena Mazaheri|
November 12, 2025 |
4 min read

How to use Facebook lead automation to improve your ads

Facebook has no shortage of helpful integrations and automation options. For advertisers and marketers, possibly the most helpful ad format that Meta has ever released is Facebook lead ads. There…

Zachary McDaniel|
November 11, 2025 |
8 min read