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Tags: #Sales

SMS Mobile Marketing Best Practices to Benefit Your Business in 2023

SMS mobile marketing has become an integral part of multi-channel marketing. People open and read over 95% of the SMS messages they receive on their mobile devices.  These high engagement rates highlight SMS marketing as…

Tagged by #Sales

Lead Lifecycle Management & Automation: The Complete Guide

Lead lifecycle management is a common concern for marketers nowadays. It deals with all the chain reactions that a…

The Complete Guide to Behavioral Marketing (With examples)

In recent years, behavioral marketing has become a game-changer for marketers. In the past, there was not much data…

How to create a customer survey: Everything you need to know

Customer surveys are an incredibly important part of a company’s journey to understanding their audience. We’ve all seen them…

Sales process automation: What it is, Tools and Examples

It takes an average of 8 touches to get an initial meeting (or other conversions) with a new prospect.…

Buyer Journey

The complete guide to Buyer Journey

The path buyers take to purchase products or services is not linear. It is full of twists and turns,…

Tips for writing effective emails to your sales prospects

Let’s say you’ve gotten a fresh batch of warm leads from Facebook Lead Ads and just imported them into…

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from the Blog

Everything you need to know about Facebook Conversions API

Advertising is substantially reliant on data. What goes in terms of current trends, target audience behavior and expectations, and even the tone of voice used to communicate the message. All…

The complete guide to TikTok advertising (with examples)

TikTok is a video-sharing social networking service that enables users to make short videos, usually fifteen seconds long, in different genres, such as dance and comedy.  Whether you want to…

How to collect high-quality student leads with lead generation ads

Looking for ready-to-subscribe student leads?  Generating leads in higher education is all about getting prospective students interested in your institution.  However, there are so many options out there, how can your…

Facebook Ads Funnel

How to create a Facebook ads funnel that converts

There’s no doubt about the advantages Facebook ads can have for many businesses in reaching their target audience. However, their success varies widely from one company to another.  Many businesses…

Facebook Ads Conversions Tracking

The complete guide to Facebook ads conversion tracking

There’s a lot of effort that goes into making a marketing campaign. But even after you’ve started the campaign and shown everyone what you’ve worked on, it calls for…