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What is Eventzilla
EventZilla is an online event registration and management software for creating successful training classes, conferences, seminars and fundraising events and much more. EventZilla offers several tools that allow you to make it easy to manage your events. For example, EventZilla enables you to accept online registrations and payments. People can buy your ticket directly on EventZilla’s site, from you website, blog, Facebook and the other social networks.
Benefits of using Eventzilla
With EventZilla you don’t need to worry about anything. The credit cards of your customers are processed securely and your clients can buy without troubles, so you can stay focused the organization of the events and do your best. EventZilla also helps you reduce no shows, by sending automatic reminders to your customers when the event’s date is getting closer.
Why should I use Eventzilla
There are many tools that make EventZilla the best partner for your event business. In fact, the software allows you to create quick surveys to your attendees, in order to get feedbacks before and after the show. By doing so, you’ll be able to improve your performance in terms of quality of the event, and marketing.
What is Google Customer Match
Google Customer Match (GCM) allows advertisers to get closer to customers in the moments that matter. With Customer Match, you can build specific groups of customers who then form the basis of a Remarketing Audience List. Google Customer Match is a powerful tool to create segments or groups of users which you think may behave differently from others. Once a group of users is created, the emails are hashed for anonymity and then uploaded into Google AdWords.
Benefits of using Google Customer Match
Because this tool can provide an important feature: Google Customer Match offers is the ability to process email addresses and match your database of Google account owners. Clearly, customers with Gmail addresses are likely to be easily matched, but even if the address is not Gmail, you can be connected to a Google account and then matched correctly. Besides, Google Customer Match recognizes that the user is in the audience and can act accordingly, based on the advertiser's instructions. With Google Customer Match, you can target customers who have purchased in the past but haven't returned to your site or bought for a while.
Why should I use Google Customer Match
Google Customer Match allows you to target consumers who are already customers, and help expand your services by showing them content for supplementary or complementary products. If you have a group of consumers who are your top buyers, most profitable, and most loyal, Google Customer Match is a perfect way to create an audience of customers and look for others with the same characteristics from browsing behavior, keyword search behavior, or other contextual clues.
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