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What is Oracle Call Interface
The Oracle Call Interface (OCI) is an application programming interface (API) that allows applications written in C to interact with one or more Oracle Servers. OCI gives your programs the capability to perform the full range of database operations that are possible with Oracle8 Server, including SQL statement processing and object manipulation.
Benefits of using Oracle Call Interface
Data Guard provides the management, monitoring, and automation software to create and maintain one or more synchronized copies of a production database to protect Oracle data from failures, disasters and data corruptions. Moreover Oracle Advanced Analytics execute powerful computations to the database resulting in dramatic improvements in information discovery, scalability, security, and savings.
Why should I use Oracle Call Interface
Oracle Label Security uses row level data classifications to enforce access controls restricting users to only the data they are allowed to access. It enables organizations to control their operational and storage costs by enabling data with different levels of sensitivity to co-mingle within the same database.
What is Google Customer Match
Google Customer Match (GCM) allows advertisers to get closer to customers in the moments that matter. With Customer Match, you can build specific groups of customers who then form the basis of a Remarketing Audience List. Google Customer Match is a powerful tool to create segments or groups of users which you think may behave differently from others. Once a group of users is created, the emails are hashed for anonymity and then uploaded into Google AdWords.
Benefits of using Google Customer Match
Because this tool can provide an important feature: Google Customer Match offers is the ability to process email addresses and match your database of Google account owners. Clearly, customers with Gmail addresses are likely to be easily matched, but even if the address is not Gmail, you can be connected to a Google account and then matched correctly. Besides, Google Customer Match recognizes that the user is in the audience and can act accordingly, based on the advertiser's instructions. With Google Customer Match, you can target customers who have purchased in the past but haven't returned to your site or bought for a while.
Why should I use Google Customer Match
Google Customer Match allows you to target consumers who are already customers, and help expand your services by showing them content for supplementary or complementary products. If you have a group of consumers who are your top buyers, most profitable, and most loyal, Google Customer Match is a perfect way to create an audience of customers and look for others with the same characteristics from browsing behavior, keyword search behavior, or other contextual clues.
Sync Google Customer Match
leads of Oracle Call Interface
The goal of the Hyperbits campaigns was to get people to join the email list and then promoting a free 1 on 1 sales call. Thanks to LeadsBridge and Facebook Lead Ads, Hyperbits was able to obtain conversion rate above 40%