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What is ManyChat
ManyChats is a Facebook Messenger marketing tool that allows you to set up your Facebook Messenger bot for marketing, sales, and support. With ManyChats, creating your Messenger bot is free and easy, and you need no coding skills. In fact, ManyChats uses an intuitive drag-drop builder, that enables you to set up your Facebook Messenger bot without any technical problem. No programming required - you only need to connect your Facebook page to ManyChats and you`ll be up. By doing so, you’ll be able to grow your audience, by providing a wide range of tools that allow you to convert more Facebook users into subscribers.
Benefits of using ManyChat
When people start a conversation with you, with ManyChats you can easily send automated messages to your subscribers. Considering its 80% open rates, Facebook Messenger is probably the best place to engage with your audience via chat.
Why should I use ManyChat
ManyChats helps you nurture your leads, by sending them automatic sequences based on user actions or a time delay. This allows you to set up the sending rules and relax, while Facebook Messenger works 24/7 for you. With it, you’ll be able to empower your customers’ journey by connecting with your fans and followers through Facebook Messenger.
What is LinkedIn Matched Audiences
LinkedIn Matched Audiences is a set of targeting tools that allow advertisers to better reach users on the platform using their own data. LinkedIn already provides a unique and convenient way to target members by company, industry, skills, titles, and more.
Benefits of using LinkedIn Matched Audiences
The main benefit of the LinkedIn Matched Audience is the matched audience. In fact, by using matched audiences, you can redirect website visitors, market contacts from customer databases and marketing automation platforms, and reach the decision-makers of target companies for your account-based marketing programs. It is available for all LinkedIn advertising products, including sponsored content, sponsored InMail, and other ad formats.
Why should I use LinkedIn Matched Audiences
The matched audience helps increase ROI by allowing you to focus your efforts on the audience and on the accounts that are most likely to generate revenue. But this is not all: the retargeting of the website allows you to market LinkedIn members who have visited your website. You can easily define a target audience and publish relevant advertising content based on the pages visited by users on your site. Contact targeting allows you to upload or integrate your contact lists. Create a custom audience by uploading your email address lists or connecting your contact management platform. Account targeting helps you reach decision-makers within your target accounts.