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What is Thrive Leads (Thrive Themes)
Thrive Leads is a lead generation plugin for WordPress that allows you to collect more leads from your website by creating on your blog many different types of opt-in forms. For example, Thrive Leads allows you to create Popup Lightboxes, "Sticky" Ribbon opt-in forms, In-Line and 2 steps Forms and much more.
Benefits of using Thrive Leads (Thrive Themes)
Using Thrive Leads is like having your very own list-building and conversion expert - baked right into a powerful piece of software. It took the most cutting-edge conversion tactics used by smart businesses and growth hackers and for the first time ever, those tactics are easy as pie for you to use on your own site.
Why should I use Thrive Leads (Thrive Themes)
Thrive Leads is the most advanced, yet, simple-to-use WordPress suite of website tools that creates truly conversion-optimized plugins and themes to give a real boost to your business.
What is Google Customer Match
Google Customer Match (GCM) allows advertisers to get closer to customers in the moments that matter. With Customer Match, you can build specific groups of customers who then form the basis of a Remarketing Audience List. Google Customer Match is a powerful tool to create segments or groups of users which you think may behave differently from others. Once a group of users is created, the emails are hashed for anonymity and then uploaded into Google AdWords.
Benefits of using Google Customer Match
Because this tool can provide an important feature: Google Customer Match offers is the ability to process email addresses and match your database of Google account owners. Clearly, customers with Gmail addresses are likely to be easily matched, but even if the address is not Gmail, you can be connected to a Google account and then matched correctly. Besides, Google Customer Match recognizes that the user is in the audience and can act accordingly, based on the advertiser's instructions. With Google Customer Match, you can target customers who have purchased in the past but haven't returned to your site or bought for a while.
Why should I use Google Customer Match
Google Customer Match allows you to target consumers who are already customers, and help expand your services by showing them content for supplementary or complementary products. If you have a group of consumers who are your top buyers, most profitable, and most loyal, Google Customer Match is a perfect way to create an audience of customers and look for others with the same characteristics from browsing behavior, keyword search behavior, or other contextual clues.
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