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Automatically create audiences from Volusion with the Google Customer Match integration
Volusion / Google Customer Match
Integrations

Streamline your data management process with the Volusion + Google Customer Match integration

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Does Volusion integrate with Google Customer Match? Yes, thanks to our tool! LeadsBridge is a reliable integrations platform that supports you with 380 integrations. Start now connecting Volusion and Google Customer Match

Quick summary of Volusion

Volusion is an e-commerce platform developed to improve the growth of your company. Managed by a team of dedicated e-commerce experts, Volusion is able to manage both the positioning needs of small and medium-sized businesses and the development of monetary value strategies that give companies a competitive advantage on the market. Volusion adopts the personal assistant role of entrepreneurial and freelance e-commerce and helps them create interesting e-commerce sites.

The platform's functionality is based on four essential modules, each directed at a separate stage of the electronic sales operation. For starters, you can apply the Volusion creation kit to choose a theme and create a personalized shopping window, positioning personalized and optimized content for SEO and directing the ideal audience towards your product and brand.

In addition, Volusion simplifies and enhances your buyers' experience with a range of intelligent sales tools, including process returns and reimbursements, abandoned truck reports, related offers and cross-selling, and end-to-end marketing campaigns.

Quick summary of Google Customer Match

Google Customer Match (GCM) allows advertisers to get closer to customers in the moments that matter. With Customer Match, you can build specific groups of customers who then form the basis of a Remarketing Audience List. Google Customer Match is a powerful tool to create segments or groups of users which you think may behave differently from others. Once a group of users is created, the emails are hashed for anonymity and then uploaded into Google AdWords.

Because this tool can provide an important feature: Google Customer Match offers is the ability to process email addresses and match your database of Google account owners. Clearly, customers with Gmail addresses are likely to be easily matched, but even if the address is not Gmail, you can be connected to a Google account and then matched correctly. Besides, Google Customer Match recognizes that the user is in the audience and can act accordingly, based on the advertiser's instructions. With Google Customer Match, you can target customers who have purchased in the past but haven't returned to your site or bought for a while.

Google Customer Match allows you to target consumers who are already customers, and help expand your services by showing them content for supplementary or complementary products. If you have a group of consumers who are your top buyers, most profitable, and most loyal, Google Customer Match is a perfect way to create an audience of customers and look for others with the same characteristics from browsing behavior, keyword search behavior, or other contextual clues.


What you can do with Volusion and Google Customer Match

Sync Google Customer Match leads of Volusion


Other popular Google Customer Match integrations offered by LeadsBridge

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