Streamline your data management process with the Weemss + Google Customer Match integration

Weemss is a unified ticketing and event registration solution that addresses all conceivable ticketing and registration needs of event organizers and professionals. It is also designed to function as an awards management platform, providing event organizers and managers with an additional functionality that is highly useful for their line of work.

Weemss doesn’t require extensive training from its users as it flaunts an incredibly user-friendly, fast, and intuitive interface. Users don’t have to go through a steep learning curve to familiarize themselves with the platform. The software enables event organizers and managers to create, promote, sell, and manage their events in 200+ countries, with 160+ currencies and 40+ languages available. Here are some features, Weemss provides you with complete control and greater freedom over your events and awards competitions. The solution enables you to receive your payments immediately after each sale, talk and interact with your clients without any third party standing in the middle, access and retain all of your clients’ data and determine what features and capabilities to utilize and how.

With Weemss, you have various options on how to accept payment. The software supports a number of payment methods and custom offline payment options like bank transfer, cash, pay at the door, pay by invoice, pay later, etc. With Weemss, you can eliminate the usual queues and get your guests fast and easy inside the event area, reception, concert hall, etc. That’s because Weemss provides express check-in via a barcode scanner or a mobile app, simplifying and speeding up the check-in process. Creating floor plans and seating charts and ensuring that your guests are seated and your venue is not overbooked are all essential in making your events and award shows a success. Weemss lets you do all that and more, ensuring that you guests have an awesome experience and you have a breeze managing all aspects of your events. Last but not least, customer support is topnotch. Weemss offers instantaneous and excellent support for their users.

Google Customer Match (GCM) allows advertisers to get closer to customers in the moments that matter. With Customer Match, you can build specific groups of customers who then form the basis of a Remarketing Audience List. Google Customer Match is a powerful tool to create segments or groups of users which you think may behave differently from others. Once a group of users is created, the emails are hashed for anonymity and then uploaded into Google AdWords.

Because this tool can provide an important feature: Google Customer Match offers is the ability to process email addresses and match your database of Google account owners. Clearly, customers with Gmail addresses are likely to be easily matched, but even if the address is not Gmail, you can be connected to a Google account and then matched correctly. Besides, Google Customer Match recognizes that the user is in the audience and can act accordingly, based on the advertiser's instructions. With Google Customer Match, you can target customers who have purchased in the past but haven't returned to your site or bought for a while.

Google Customer Match allows you to target consumers who are already customers, and help expand your services by showing them content for supplementary or complementary products. If you have a group of consumers who are your top buyers, most profitable, and most loyal, Google Customer Match is a perfect way to create an audience of customers and look for others with the same characteristics from browsing behavior, keyword search behavior, or other contextual clues.