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Lead acquisition

Lead acquisition

How to receive Facebook leads email notifications for instant follow-up

TL;DR Facebook lead ads let users submit their info without leaving Facebook. Facebook doesn’t notify you automatically and you have to set that up yourself. Without a notification system, your team could take 24+ hours to follow…

Marco Cirillo

Marco Cirillo |
14 min read

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In this category

Meta Ad Campaigns

Lead acquisition

How to create effective Meta ad campaigns

Running ads across Meta technologies is an effective strategy for reaching your audience. But how can you make sure…

Elena Mazaheri|
November 13, 2024 |
7 min read

instagram lead ads

Lead acquisition

How to create & manage your Instagram Leads Ads

Whether you’re a small business owner or a marketing professional, Instagram Lead Ads can help you reach your goals…

Mark Cirillo|
November 06, 2024 |
11 min read

lead generation best practices

Lead acquisition

Complete guide to lead generation best practices

Lead generation is essential for any business, no matter the size. It is the most important aspect of a…

Hephzy Asaolu|
November 05, 2024 |
17 min read

LinkedIn lead gen forms examples

Lead acquisition

Six Inspiring LinkedIn lead generation form examples for your next campaign

With more than 1 billion global users and 67 million company profiles, LinkedIn is arguably the most popular professional…

Mark Cirillo|
October 03, 2024 |
5 min read

Lead acquisition

Facebook lead generation: Do Facebook lead ads really work?

Facebook lead generation is out there as a top method to get leads for your business. Given its massive…

Elena Mazaheri|
September 18, 2024 |
9 min read

Marketing lead qualification

Lead acquisition

Marketing lead qualification: Everything you need to know

Imagine pouring countless hours and resources into nurturing a list of potential customers, only to find that many of…

Mark Cirillo|
September 04, 2024 |
6 min read

Top Articles
from the Blog

How to receive Facebook leads email notifications for instant follow-up

TL;DR Facebook lead ads let users submit their info without leaving Facebook. Facebook doesn’t notify you automatically and you have to set that up yourself. Without a notification system, your team could…

Marco Cirillo|
June 10, 2026 |
14 min read

how to advertise your travel agency

How to advertise your travel agency online

TL;DR Most travel agencies lose bookings because potential clients can’t find them online, and not because their offers are bad. Social media lead generation ads on Facebook, Instagram, and TikTok are…

Elena Mazaheri|
June 08, 2026 |
6 min read

lead enrichment

How lead enrichment practices can elevate your strategies

TL;DR Lead enrichment adds missing data points to your prospect profiles so your team stops wasting calls on the wrong people The four core benefits: standardized data, clearer purchase intent, better…

Charlotte Odwyer|
June 04, 2026 |
12 min read

LinkedIn ads optimization

LinkedIn ads optimization: Tips and best practices for 2026

TL;DR LinkedIn campaigns underperform when the data infrastructure underneath them is broken, not the creative. Campaign objective alignment which means optimizing for the right signal. Real-time lead sync prevents warm leads from…

Elena Mazaheri|
June 02, 2026 |
6 min read

How much doeas TikTok Ads cost - preview

How much does it cost to advertise on TikTok?

TL;DR TikTok ads do not have one fixed price. Costs depend on your objective, audience, competition, creative quality, bidding strategy, and tracking setup. As of 2026, TikTok requires campaign budgets above…

Andrew Bailey|
May 28, 2026 |
10 min read