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Nurturing and conversion

First-party vs. third-party data: What’s the difference?

How does a business know which products to sell and at what prices or which marketing channels to use? All of this comes from data.  They can be one) First-party data, which is information you…

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Automotive social media marketing

3 Effective automotive social media marketing strategies

In 2026, most car shoppers use social media before they visit a dealership. Here are three simple strategies that…

digital marketing agency funnel

A guide to the digital marketing agency funnel

Sales are the goal of every brand’s marketing, and that includes agencies. But getting a customer to buy once…

Meta Ads Best Practices

Meta ads best practices to follow in 2026

Advertising on social media can feel like a waste of time if you don’t plan it well. But with…

Facebook custom audience

A step-by-step guide to Facebook custom audiences

One of Meta’s most attractive ad features is its ultra-precise targeting tools, such as custom audiences.  To actually be able…

lead nurturing automation

How to get started with lead nurturing automation 

Automated lead management might sound complex, but at its core, it’s simple: The idea is that instead of your team…

Top six automotive marketing strategies and ideas for 2026

The automotive industry is highly competitive, which makes marketing in this area a high-stakes, challenging operation. Advertising strategies that…

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from the Blog

google ads vs facebook ads for small businesses

Google Ads vs. Facebook Ads for small businesses: What to choose (and when to use both)

Are you weighing Google Ads vs. Facebook Ads, and want to know what is good for your brand? Google Ads captures demand, which means:  It helps you target the people searching…

First-party vs. third-party data: What’s the difference?

How does a business know which products to sell and at what prices or which marketing channels to use? All of this comes from data.  They can be one) First-party…

Education CRM

The best education CRM tools to consider

Do educational organizations only deal with new leads? No, they handle a ton of information every day. College and university admissions teams need to track prospective students and applicants, and…

how to boost facebook marketplace

How to boost Facebook Marketplace ads and listings (2026 edition)

A Marketplace listing is your sales post on Facebook that shows the item’s photos, title, price, and details. To boost your Facebook Marketplace ads, you can use bright photos, clear…

How to get car buyers from automotive Facebook lead generation ads

Running automotive Facebook lead generation ads doesn’t mean getting ready-to-buy people on demand.  Far from it.  Facebook can generate a ton of leads fast, but turning them into actual car buyers…