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What Are Meta Ads

What are Meta ads? Everything you need to know!

Meta advertising is about promoting ads in different channels and reaching audiences. It focuses on advertising tools, ad placements, industry-specific events, and using machine learning.  All this is to offer the most relevant products and…

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Facebook Ads Funnel

How to create a Facebook ads funnel that converts

There’s no doubt about the advantages Facebook ads can have for many businesses in reaching their target audience. However,…

Facebook custom audience

A step-by-step guide to Facebook custom audiences

One of the main attractive features of Meta for advertisers is its ultra-precise targeting tools such as custom audiences.…

Meta Ads Best Practices

Meta ads best practices to follow in 2025

Advertising on social media can feel like a waste of time if you don’t plan it well. But with…

Facebook lead ads: How to follow up with Facebook leads

Meta makes it easy for businesses to generate leads through its lead ads tool. The average click-to-lead conversion rate…

Top five automotive marketing strategies & ideas

The automotive industry is highly competitive, which makes marketing in this area a high-stakes, challenging operation. Advertising strategies that…

Lead management examples

A complete guide to lead management (with strategies and examples)

Leads are the lifeblood of every business, and the generation of these integral players is typically the primary focus…

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from the Blog

Salesforce® Facebook integrations: Everything you need to know

Meta has over 3 billion users, while thousands of companies use Salesforce®. When you create a Salesforce® Facebook integration, you set up the foundation for a dynamic system that…

The complete guide to TikTok advertising (with examples)

TikTok is a video-sharing social networking service that enables users to make short videos, usually fifteen seconds long, in different genres, such as dance and comedy.  It’s the sixth-largest social…

Lead generation automation preview

How lead generation automation can elevate your business

Lead generation is about sparking interest from potential customers. It’s a key part of keeping any business going and takes some thoughtful planning, along with the right mix of…

Lead generation for digital marketing agencies: Ten tactics you need to use

Digital marketing agencies are the creative powerhouses behind the successful advertising efforts of many companies across the globe. With a carefully curated and skillful team, these firms ideate and…

What are Meta ads? Everything you need to know!

Meta advertising is about promoting ads in different channels and reaching audiences. It focuses on advertising tools, ad placements, industry-specific events, and using machine learning.  All this is to offer…