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Tracking and growth

Tracking and growth

Everything you need to know about Facebook Conversions API

TL;DR Facebook Conversions API (CAPI) sends conversion data straight from your server to Meta, skipping browsers and cookies entirely. It exists because Safari, iOS privacy settings, and ad blockers have made the old Pixel-only tracking unreliable. Best…

Elena Mazaheri

Elena Mazaheri |
16 min read

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In this category

Tracking and growth

5 American market demographic trends affecting real estate

The world is continuously changing, facing new challenges every day, modifying its demographics and cultural characteristics. These changes are…

Mark Cirillo|
December 05, 2018 |
5 min read

Tracking and growth

The 5 ultimate car dealership marketing strategies to increase your website traffic

The biggest priority of a car dealership is to increase lead volume and conversions. This is not possible unless…

Mark Cirillo|
November 05, 2018 |
5 min read

Tracking and growth

How to grow your business with 4 e-commerce tips to follow

The utmost aim of every e-commerce store owner is to grow their business. Unfortunately, there are lots of competition…

Mark Cirillo|
October 03, 2018 |
5 min read

Tracking and growth

Google My Business for Car Sales: all the benefits of an optimised page

An optimized Google my Business listing for your car dealership will enable you to rank high in Google search…

Luke Ramassa|
September 07, 2018 |
6 min read

Tracking and growth

How to download your LinkedIn contacts to your contact manager database

Networking is a crucial part of any professional’s career, that’s why LinkedIn has seen such a success in the…

Andrew Bailey|
September 04, 2018 |
4 min read

Tracking and growth

How to transform your Google Sheets into a High Performing CRM for your company

The familiarity that traditional tools such as Excel and Google Sheets provide for businesses and professionals is not something…

Andrew Bailey|
August 22, 2018 |
4 min read

Top Articles
from the Blog

facebook real estate

35 quick and easy Real Estate Facebook post ideas

TL;DR Facebook remains the top lead-gen platform for real estate, with strong reach, targeting, and conversion rates. Follow Meta’s best practices: precise targeting, video/carousel formats, consistent posting, and clear property details. The…

Mark Cirillo|
July 28, 2026 |
15 min read

AI lead generation

How to use AI for lead generation

TL;DR AI helps you find and focus on better leads by scoring them based on behavior, so your team spends time on people who are actually likely to buy. You can…

Elena Mazaheri|
July 23, 2026 |
8 min read

Get inspired by these 26 high-converting Facebook lead ads examples

TL;DR Good Facebook lead ads make one clear promise to one audience, back it up fast with proof, and use one easy call to action. Keep the form short, add a…

Hephzy Asaolu|
July 21, 2026 |
16 min read

Meta ads best practices to follow in 2026

TLDR; Ad copy should be short, benefit-focused, personalized, and paired with a strong CTA Creative needs good quality visuals, consistent branding, and proper labeling for UGC or influencer content Lead ads convert…

Elena Mazaheri|
July 17, 2026 |
13 min read

CRM advertising

CRM advertising: What it is and how to use it

TL;DR: CRM advertising uses your existing customer data (email lists, purchase history) to target people with ads on Facebook, Google, LinkedIn, and TikTok Instead of guessing who might buy, you show…

Elena Mazaheri|
July 15, 2026 |
5 min read