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Lead acquisition

How to set up LinkedIn Events: The complete guide

LinkedIn is the platform if you want to market to professionals. It’s ideal for all forms of B2B marketing, regardless of the product or your target audience. The platform introduced the LinkedIn registration forms feature…

Elena Mazaheri

Elena Mazaheri |
12 min read

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Latest

tiktok ads optimization

Tracking and growth

The top TikTok Ads optimization strategies in 2025

With its 1.9 billion global users and 170 million monthly active users in the United States only, TikTok has…

Marialuisa Aldeghi|
March 13, 2025 |
4 min read

LinkedIn Ads Examples

Nurturing and conversion

The best LinkedIn ad examples

LinkedIn is often overlooked as an advertising platform – but it shouldn’t be. It has the potential to kill…

Lizzie Davey|
March 12, 2025 |
6 min read

Nurturing and conversion

21 Car dealership event ideas you can use all year long

New customers are challenging to attract, and this is particularly true within the automotive industry. So, how do you…

Luke Ramassa|
March 10, 2025 |
10 min read

Tracking and growth

A guide to marketing funnel automation

Marketing funnels are essential for guiding potential customers through their journey—from initial awareness to making a purchase. However, manually…

Andrew Bailey|
March 06, 2025 |
5 min read

Facebook business integrations

Tools and Integrations

Facebook business integrations: Everything you need to know

Competition is fierce in the ad world and getting noticed is becoming increasingly difficult. Businesses are tasked with finding…

Lizzie Davey|
March 05, 2025 |
6 min read

Lead acquisition

A step-by-step guide to Facebook lead ads

In 2015, Meta launched Facebook lead ads, a mobile-friendly lead generation tool, to maximize online conversion through mobile device…

Elena Mazaheri|
March 03, 2025 |
20 min read

Top Articles
from the Blog

How to set up LinkedIn Events: The complete guide

LinkedIn is the platform if you want to market to professionals. It’s ideal for all forms of B2B marketing, regardless of the product or your target audience. The platform introduced…

Elena Mazaheri|
July 15, 2025 |
12 min read

How to build your email list on Facebook and Instagram

Facebook and Instagram are outstanding social media platforms in their own right. They’ve got great reach, and gaining followers on the platform can be exceptionally beneficial for relationship and…

Ana Gotter|
July 14, 2025 |
10 min read

How to use HubSpot with Facebook ads & across other Meta technologies

Meta ad campaigns are great for growing your email list, getting people to sign up for webinars, and generating leads for your business. But the more leads you get,…

Elena Mazaheri|
July 11, 2025 |
7 min read

How to receive Facebook leads email notifications for instant follow-up

Facebook lead ads is a valuable tool for B2B and B2C businesses. They help gather lead information rather than solely promoting quick sales. However, the true value lies in how…

Ana Gotter|
July 09, 2025 |
11 min read

How to send Facebook leads to email for free

After setting up your Facebook lead ads, next up is generating and managing new leads. However, you won’t get any notification from Facebook when new leads fill out and…

Elena Mazaheri|
July 08, 2025 |
8 min read