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Nurturing and conversion

First-party vs. third-party data: What’s the difference?

How does a business know which products to sell and at what prices or which marketing channels to use? All of this comes from data.  They can be one) First-party data, which is information you…

Ana Gotter

Ana Gotter |
8 min read

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Latest

How to connect TikTok to Google Sheets with LeadsBridge

Lead acquisition

How to connect TikTok with Google Sheets: A step-by-step guide

If you know TikTok, you also know that TikTok Ads reach far and wide. Besides its exceptional reach, this…

Elena Mazaheri|
July 21, 2025 |
6 min read

marketing automation for small businesses

Tracking and growth

Marketing automation for small businesses: 9 Tasks you should automate today

Running a small business calls for managing operational tasks, many of which are repetitive and time-consuming.  Manually transferring information between…

Lizzie Davey|
July 17, 2025 |
12 min read

social media trends 2025

Tracking and growth

The latest social media trends for 2025

From its humble beginnings in the early 2000s, social media has evolved into one of the most vital aspects…

Lizzie Davey|
July 16, 2025 |
12 min read

How to use Hubspot with Facebook Ads

Tools and Integrations

How to use HubSpot with Facebook ads & across other Meta technologies

Meta ad campaigns are great for growing your email list, getting people to sign up for webinars, and generating…

Elena Mazaheri|
July 11, 2025 |
7 min read

facebook lead center

Tracking and growth

What is Facebook Leads Center? A comprehensive guide

Managing Facebook leads shouldn’t be manual, messy, or slow. But for many marketers, it still is. Facebook Leads Center…

Elena Mazaheri|
July 07, 2025 |
5 min read

benefits of facebook lead ads

Lead acquisition

The top 6 benefits of Facebook lead ads

Still losing leads to slow websites and long forms? You’re not alone.  Many mobile users abandon traditional lead forms before…

Elena Mazaheri|
July 04, 2025 |
3 min read

Top Articles
from the Blog

First-party vs. third-party data: What’s the difference?

How does a business know which products to sell and at what prices or which marketing channels to use? All of this comes from data.  They can be one) First-party…

Ana Gotter|
February 26, 2026 |
8 min read

Education CRM

The best education CRM tools to consider

Do educational organizations only deal with new leads? No, they handle a ton of information every day. College and university admissions teams need to track prospective students and applicants, and…

Ana Gotter|
February 24, 2026 |
9 min read

how to boost facebook marketplace

How to boost Facebook Marketplace ads and listings (2026 edition)

A Marketplace listing is your sales post on Facebook that shows the item’s photos, title, price, and details. To boost your Facebook Marketplace ads, you can use bright photos, clear…

Elena Mazaheri|
February 20, 2026 |
5 min read

How to get car buyers from automotive Facebook lead generation ads

Running automotive Facebook lead generation ads doesn’t mean getting ready-to-buy people on demand.  Far from it.  Facebook can generate a ton of leads fast, but turning them into actual car buyers…

Elena Mazaheri|
February 18, 2026 |
6 min read

Get inspired by these 26 high-converting Facebook lead ads examples

Wondering how to create Facebook lead ads that get more clicks and conversions? High-performing Facebook lead ads have a few things in common. The best ones make one clear promise…

Hephzy Asaolu|
February 16, 2026 |
13 min read