Lead Gen Blog
For most marketers and entrepreneurs, Facebook Ads revolutionized the advertising industry, by bringing thousands of potential customers to their website every day. Facebook enabled them to generate low-cost and qualified leads effortlessly while working on their business. Then, suddenly, something changed. Many marketers noticed that Facebook Ads campaigns are increasing their cost almost daily. While […]
Facebook Retargeting is one of the best strategies that you can use to grow sales today. In LeadsBridge, retargeting is responsible for the 30% of our total sales with an exceptional ROI of 800%. Smart companies knew that and in this post I’m going to show you how they do Facebook Retargeting, and I’m sure that what […]
Some advertisers may effortlessly get more conversions through a new tool that Facebook just released: Facebook Ads to Messenger. In this article, you will get some tips and increase your awareness of which businesses types have the best fit for this tool. In addition, you will get more details about how to run this type of […]
Facebook Lead Generation Ads have been released just a few months ago, but they’re already showing great results for marketers who started experimenting with them right from the begin. This new ad format is performing great in this mobile first world, thanks to its main benefits: speed and simplicity. One thing not everyone realizes though […]
If you want to have your business grow fast and steady, you definitely need a Customer Relationship Management (CRM) system for tracking the communication process with your prospects and customers. A CRM will help you, for example, to make smart segmentations, manage different marketing campaigns according to different customers segments, track conversions metrics. Basically what […]
The e-commerce is an easy but complex subject. It is easy because thanks to the internet power you can sell your products or services to everyone in the world with a simple click, but at the same time it is difficult to manage as it is heavily based on emails. Anyway, an e-commerce business is […]
Retargeting campaigns are the go-to strategy for every marketer who’s investing in Facebook ads. Sure, Facebook targeting options are fantastic and can be powerful to find new leads, but having your ads being showed to someone who already knows your brand and has declared in some way his interest is your best bet to have […]
Let’s face it, launching a book is frustrating in particular for beginners. This is because it requires a detailed step-by-step action plan in order to create an awesome experience for your audience. As a writer, you need to focus on what you are writing, but it is also crucial to think about how to launch […]
![[Lead Ads] How to calibrate the lead quality with the Welcome Screen (ex Context Card) (1)](https://d3pef22pb68mhq.cloudfront.net/wp-content/uploads/2016/12/23143033/Lead-Ads-How-to-calibrate-the-lead-quality-with-the-Welcome-Screen-ex-Context-Card-1.jpg)
UPDATE: Context cards have been substituted with the Intro screen. Most of the concepts discussed in this article apply to this slightly different tool as well. Click here to learn more about Facebook Lead Ads Welcome Screen. Facebook Lead Ads are currently the hottest lead generation tool for marketers. This ad format provides an easy […]
The Net Promoter Score (NPS) is a loyalty metric that can help you understand customer sentiment about your business by asking two simple questions: “How likely is it that you would recommend our company/product/service to a friend or colleague?” and “What is the most important reason for your score?”. It was introduced first in 2003 […]
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