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Google ads best practices

Tracking and growth

Benefits of Google Ads: 5 reasons why you should use it

Google processes around 8.5 billion searches every day.  Most of those searches are from people trying to solve a problem, compare options, or buy something.  That’s the real benefit of advertising on Google Ads. It lets…

Elena Mazaheri

Elena Mazaheri |
5 min read

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Latest

Lead management examples

Nurturing and conversion

A complete guide to lead management (with strategies and examples)

Leads are the lifeblood of every business, and the generation of these integral players is typically the primary focus…

Hephzy Asaolu|
March 26, 2025 |
18 min read

Tracking and growth

The best Facebook trends to consider in 2025

Facebook continues to be one of the most powerful platforms for marketers, with billions of active users and a…

Andrew Bailey|
March 25, 2025 |
3 min read

How to generate leads on Facebook

Lead acquisition

How to generate leads on Facebook: Tips & best practices

Meta creates technologies that bring people together and support business growth. Meta’s machine learning is already shaping your ads.…

Elena Mazaheri|
March 24, 2025 |
10 min read

how to run facebook ads for clients

Tracking and growth

How to run Facebook ads for clients: The ultimate guide for agencies & freelancers

Running Facebook ads for a client is often one of the first big projects freelancers and new agencies take…

Elena Mazaheri|
March 21, 2025 |
9 min read

instagram ads strategy

Nurturing and conversion

How to build a successful Instagram Ads strategy

With 2 billion global active users, Instagram has become a go-to platform for brands seeking to forge more personal…

Marialuisa Aldeghi|
March 20, 2025 |
4 min read

Nurturing and conversion

How to create a successful real estate Facebook marketing strategy

Facebook remains one of the most powerful platforms for real estate marketing, offering realtors access to a vast audience…

Andrew Bailey|
March 18, 2025 |
4 min read

Top Articles
from the Blog

Benefits of Google Ads: 5 reasons why you should use it

Google processes around 8.5 billion searches every day.  Most of those searches are from people trying to solve a problem, compare options, or buy something.  That’s the real benefit of advertising…

Elena Mazaheri|
November 19, 2025 |
5 min read

12 Best presentation apps and 9 AI tools for 2026

More than the idea itself, winning a pitch is about how you package it. That’s why having a sharp and well-built deck is non-negotiable. You need to know what to…

Mark Cirillo|
November 18, 2025 |
14 min read

travel agency ads

The best travel agency ads to get inspired by

At first glance, it would seem easy to get users to click on an ad for a travel agency that promised easy access to gorgeous white sand beaches and…

Ana Gotter|
November 17, 2025 |
8 min read

How to build your email list on Facebook and Instagram

Facebook and Instagram are outstanding social media platforms in their own right. They’ve got great reach, and gaining followers on the platform can be exceptionally beneficial for relationship and…

Ana Gotter|
November 14, 2025 |
11 min read

Snapchat ads cost

How much do Snapchat ads cost?

Snapchat continues to grow, which means your ad dollars can still reach a wide audience on this platform.  But how much can advertising on Snapchat actually cost? You can start with…

Elena Mazaheri|
November 12, 2025 |
4 min read