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IFTTT alternatives

The 14 best IFTTT alternatives for tool integrations

TL;DR IFTTT is cheap and simple. But it struggles with complex business workflows. Need more power for business apps? Look at LeadsBridge (380+ apps), Zapier, Make (visual builder) or Pabbly Connect (lots of tasks for a…

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Customer segmentation

The complete guide to customer segmentation strategy

Anyone who has ever worked in sales, customer service, or a business analytics department is all too aware that…

B2B marketing automation: What it is & the best software

There are only so many hours in a day—how can you nurture more leads and increase productivity simultaneously without…

gdpr implementation

GDPR implementation: the requirements to achieve full compliance

The European Union’s General Data Protection Regulation (GDPR) is legislation that is designed to protect the data of EU…

GDPR and Facebook: How to keep advertising safe

If you are a seasoned marketer, you probably are well-acquainted with Facebook Ads. However, in order to advertise safely…

activecampaign integrations

ActiveCampaign integrations: How to get started with LeadsBridge

ActiveCampaign has made a name for itself as a powerful marketing tool that helps marketers run automated marketing activities.…

The best Pardot integrations to use in 2023

Every year, companies are striving to find new and innovative ways to lower costs and increase revenue. With the…

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IFTTT alternatives

The 14 best IFTTT alternatives for tool integrations

TL;DR IFTTT is cheap and simple. But it struggles with complex business workflows. Need more power for business apps? Look at LeadsBridge (380+ apps), Zapier, Make (visual builder) or Pabbly Connect…

Everything you need to know about LinkedIn Lead Gen Forms

TL;DR LinkedIn Lead Gen Forms let you collect leads directly on LinkedIn without sending users to a landing page.  Forms are pre-filled with profile data, which makes sign-ups faster and completion…

The 10 best social media management tools to try

TL;DR Posting to five or six social channels by hand breaks the moment you add a teammate, a client or a second brand. A social media management tool puts scheduling, your…

Conversion Leads Optimization Facebook delivery option

A guide to Conversion leads optimization on Facebook (now Meta conversion leads performance goal)

TL;DR Conversion leads is a Meta setting that shows your lead ads to people likely to become customers, not just people likely to fill out a form. It only works with…

facebook custom audiences

A step-by-step guide to Facebook custom audiences

TL;DR Facebook Custom Audiences target people already familiar with your business. You can build audiences from website visitors, CRM contacts, app users, and engagement. Meta Pixel and CRM integrations help track users…