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The best lead generation tools to consider

The 12 best lead generation tools to consider in 2026

With so many great tools and intuitive setup processes, lead generation has become easy. But the hard part is getting the right people into your funnel. Then moving fast enough so you can reach…

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CRM retargeting

CRM Solutions: 13 Great Tools To Try In 2021

655. That’s the number of customer relationship management (CRM) platforms on G2 alone. Source: G2 The best CRM solutions track client communication…

How to setup Facebook Conversions API – Benefits and more

Advertising is all about timing. You need to reach out at the perfect time, on the ideal platform, and…

The best sports advertising strategies that you should be using

Sports advertising is not as easy as it used to be. In some aspects, it?s never really been easy.…

The complete guide to Marketing Qualified Leads

A marketing qualified lead (MQL) is a lead that has shown interest in your products or services by taking,…

LinkedIn Metrics: What you need to know to get your advertising campaign soaring

With over 575 million users in nearly every country around the world, LinkedIn is the world’s most premium B2B…

Privacy Shield Invalidation: What Is It and How To Avoid It

In mid-July of this year, the European Union Court of Justice (CJEU) rendered the EU-US Privacy Shield invalid. It…

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from the Blog

The best lead generation tools to consider

The 12 best lead generation tools to consider in 2026

With so many great tools and intuitive setup processes, lead generation has become easy. But the hard part is getting the right people into your funnel. Then moving fast…

Integration as a platform

Why use an Integration Platform as a Service (iPaaS)

TL;DR iPaaS connects your cloud apps so data moves automatically, no developer required It eliminates manual data re-entry, duplicate records, and sync delays between tools Key benefits: real-time lead sync, scalable workflows,…

The perfect Google Ads campaign structure

The perfect Google Ads campaign structure: A guide for 2026

TL;DR Google Ads is built on three levels: accounts, campaigns, and ad groups.  To get the best results, your structure needs to match your business goals.  Keep your campaigns simple, use Smart…

Everything you need to know about LinkedIn Lead Gen Forms

TL;DR LinkedIn Lead Gen Forms let you collect leads directly on LinkedIn without sending users to a landing page.  Forms are pre-filled with profile data, which makes sign-ups faster and completion…

The best Mailchimp alternatives by use case

TL;DR Mailchimp’s pricing jumps sharply as your list grows, which is why many marketers start looking for alternatives. The best replacement depends on your use case for free, nonprofit, SMS, automation-heavy,…