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Tracking and growth

The best marketing automation tools for startups

As a startup, you’re tasked with everything.  You’re not at the point where you can hire a huge team or invest in expensive technology, but you still need to do everything a business does –…

Lizzie Davey

Lizzie Davey |
7 min read

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Tracking and growth

Anonymous Lead Tracking helps in Generating Qualified leads: Real-time Case Study

Your inbound marketing strategy attracts a lot of leads. That’s good news, right? But the bad news is, not…

Ankit Prakash|
April 06, 2018 |
5 min read

Nurturing and conversion

Stop sending lousy leads to your salesmen: follow these tips to increase the quality of your leads by 200%

The quality of your leads determines whether you succeed or fail in business. For most businesses, generating leads is…

Mark Cirillo|
March 28, 2018 |
5 min read

Lead acquisition

What car dealers should REALLY do to get leads on Facebook without going broke

The usual strategy of promoting cars has been through television advertisements, Newspaper & Magazine advertisements, etc.  But things are…

Gabriel The Architect|
March 21, 2018 |
5 min read

Nurturing and conversion

Your video marketing strategy sucks! How to seriously use videos that drive sales

You can hardly go anywhere on the internet right now without running into video. It’s easy to find in…

Britt Laeger|
March 08, 2018 |
4 min read

Nurturing and conversion

How to optimize ad copy for maximizing lead conversions

Let’s say I’m running a Facebook ad campaign and I’m offering to give you a helpful ebook that will…

Malaika Nicholas|
February 27, 2018 |
6 min read

Lead acquisition

6 dumb lead generation mistakes that will massacre your business

Generating leads for your business it’s key to the health of your business as much as exercising is key…

Dario Villi|
February 22, 2018 |
5 min read

Top Articles
from the Blog

The best marketing automation tools for startups

As a startup, you’re tasked with everything.  You’re not at the point where you can hire a huge team or invest in expensive technology, but you still need to do…

Lizzie Davey|
September 17, 2025 |
7 min read

CRM for marketing agency

Best CRM for marketing agencies in 2026

Without a proper CRM for marketing agency ops, you cannot meet client expectations, privacy rules, and AI-fueled personalization.  High-performing agencies are consolidating deal flow, client comms, and ad-platform data into…

Elena Mazaheri|
September 15, 2025 |
4 min read

The complete guide to real estate lead management

Real estate agents, more so than most in other industries, will constantly have leads coming and going. When someone buys a house, they’ll typically stay there for some years.  You…

Ana Gotter|
September 12, 2025 |
7 min read

How to generate Medicare Facebook leads without wasting budget

If you sell Medicare plans, Facebook (Meta) is still one of the fastest, most controllable ways to fill your pipeline with high-intent prospects.  To do that, however, you need to…

Elena Mazaheri|
September 11, 2025 |
4 min read

A step-by-step guide to Facebook lead ads

It has been a decade since Meta launched Facebook lead ads. A mobile-friendly lead generation tool to maximize online conversion through mobile device ad display optimization.  To leverage its full…

Elena Mazaheri|
September 10, 2025 |
20 min read