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Tags: #Facebook

Meta event match quality score

Tracking and growth

Meta event match quality (EMQ): What it is and how to improve it

TL;DR Meta event match quality is a score out of 10 in Meta Events Manager. It tells you how well Meta can match your events to real people on Facebook and Instagram. If it’s low, Meta…

Elena Mazaheri

Elena Mazaheri |
7 min read

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Tagged by #Facebook

How to scale Facebook ads

Tracking and growth

How to scale Facebook ads in 2024

The advantages of running ads on Facebook are evident to any seasoned marketer. However, navigating its paid advertising ecosystem…

Elena Mazaheri|
September 20, 2024 |
5 min read

Lead acquisition

Facebook lead generation: Do Facebook lead ads really work?

Facebook lead generation is out there as a top method to get leads for your business. Given its massive…

Elena Mazaheri|
September 18, 2024 |
9 min read

mindbody facebook

Tools and Integrations

Mindbody App review: Manage & grow your wellness business

The Mindbody app is one of the most popular management and marketing software applications available on the market today.…

Mark Cirillo|
September 17, 2024 |
10 min read

Tools and Integrations

TikTok ads vs. Facebook ads: An in-depth comparison

As the world becomes more digitally driven, businesses are looking towards social media advertising to promote their products and…

Andrew Bailey|
September 13, 2024 |
7 min read

How to install a Facebook Pixel

Tracking and growth

How to install a Facebook Pixel (now Meta Pixel): Everything you need to know

Facebook ads are a powerful tool for reaching new audiences.  But, to serve the right ads at the right time,…

Lizzie Davey|
August 28, 2024 |
7 min read

Mindbody Facebook ads

Lead acquisition

How to use Mindbody with Facebook ads: Tips and best practices

Mindbody Facebook ads integration goes beyond automating simple workflows. It creates a powerful synergy between the two platforms that…

Charlotte Odwyer|
August 05, 2024 |
7 min read

Top Articles
from the Blog

google ads best practices 2023

Google Ads best practices to level up your advertising game

TL;DR Feed Google better data. First-party lists, conversion tracking, and consent work only when set up correctly. Let automation work, including setting smart bidding, broad match, and Performance Max. Keep ads tight…

Lizzie Davey|
September 18, 2026 |
16 min read

Meta event match quality score

Meta event match quality (EMQ): What it is and how to improve it

TL;DR Meta event match quality is a score out of 10 in Meta Events Manager. It tells you how well Meta can match your events to real people on Facebook…

Elena Mazaheri|
September 16, 2026 |
7 min read

tips for selling on Facebook Marketplace

12 Actionable tips for selling on Facebook Marketplace as a business

TL;DR Marketplace buyers are ready to buy, but the platform is full of scams, so your main job is looking trustworthy. Let Meta’s AI draft listings, then add what it misses:…

Elena Mazaheri|
September 14, 2026 |
7 min read

How to use hubspot for real estate

How to use HubSpot for real estate: A guide for agents

TL;DR HubSpot is a general-purpose CRM that doesn’t specialize in real estate, which is a price to pay for its broader appeal that many agents are willing to accept. The free…

Elena Mazaheri|
September 10, 2026 |
6 min read

Google Ads Lead Form Extensions: The complete guide to Google lead generation

TL;DR Google lead form extensions are now called lead form assets. They let users submit their details directly from the ad. They can lower friction and increase lead volume, especially on mobile. Lead…

Mark Cirillo|
September 08, 2026 |
14 min read