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Tags: #Facebook

Meta event match quality score

Tracking and growth

Meta event match quality (EMQ): What it is and how to improve it

TL;DR Meta event match quality is a score out of 10 in Meta Events Manager. It tells you how well Meta can match your events to real people on Facebook and Instagram. If it’s low, Meta…

Elena Mazaheri

Elena Mazaheri |
7 min read

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Tagged by #Facebook

Nurturing and conversion

5 creative ways to use Customer Lifetime Value Custom Audiences to boost your Facebook Ads

Customers are the lifeblood of any business. A continuous stream of customers patronizing your business will help it to…

Mark Cirillo|
May 25, 2018 |
4 min read

Lead acquisition

How to generate car sales leads using facebook dynamic ads

Social media platforms are one of the key tools your auto business should be using to reach customers in…

Mark Cirillo|
May 24, 2018 |
6 min read

Nurturing and conversion

The latest guide on what is facebook audience network and how will help your digital strategy

Most entrepreneurs and business owners now have to invest a lot of time and money Facebook Audience Network ads…

Mark Cirillo|
May 11, 2018 |
6 min read

Lead acquisition

How to Build Real Estate Facebook Ads That Really Work for Leads Generation

With so many advertising platforms available on the internet, it can be difficult trying to pick out the right…

Mark Cirillo|
April 25, 2018 |
6 min read

Lead acquisition

What car dealers should REALLY do to get leads on Facebook without going broke

The usual strategy of promoting cars has been through television advertisements, Newspaper & Magazine advertisements, etc.  But things are…

Andrew Bailey|
March 21, 2018 |
5 min read

Nurturing and conversion

How to optimize ad copy for maximizing lead conversions

Let’s say I’m running a Facebook ad campaign and I’m offering to give you a helpful ebook that will…

Malaika Nicholas|
February 27, 2018 |
6 min read

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google ads best practices 2023

Google Ads best practices to level up your advertising game

TL;DR Feed Google better data. First-party lists, conversion tracking, and consent work only when set up correctly. Let automation work, including setting smart bidding, broad match, and Performance Max. Keep ads tight…

Lizzie Davey|
September 18, 2026 |
16 min read

Meta event match quality score

Meta event match quality (EMQ): What it is and how to improve it

TL;DR Meta event match quality is a score out of 10 in Meta Events Manager. It tells you how well Meta can match your events to real people on Facebook…

Elena Mazaheri|
September 16, 2026 |
7 min read

tips for selling on Facebook Marketplace

12 Actionable tips for selling on Facebook Marketplace as a business

TL;DR Marketplace buyers are ready to buy, but the platform is full of scams, so your main job is looking trustworthy. Let Meta’s AI draft listings, then add what it misses:…

Elena Mazaheri|
September 14, 2026 |
7 min read

How to use hubspot for real estate

How to use HubSpot for real estate: A guide for agents

TL;DR HubSpot is a general-purpose CRM that doesn’t specialize in real estate, which is a price to pay for its broader appeal that many agents are willing to accept. The free…

Elena Mazaheri|
September 10, 2026 |
6 min read

Google Ads Lead Form Extensions: The complete guide to Google lead generation

TL;DR Google lead form extensions are now called lead form assets. They let users submit their details directly from the ad. They can lower friction and increase lead volume, especially on mobile. Lead…

Mark Cirillo|
September 08, 2026 |
14 min read