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Tags: #SMB

marketing automation for small businesses

Tracking and growth

Marketing automation for small businesses: 9 Tasks you should automate today

Running a small business calls for managing operational tasks, many of which are repetitive and time-consuming.  Manually transferring information between platforms is inefficient and prone to errors.  Luckily, there is a solution! Streamlining workflows frees you…

Lizzie Davey

Lizzie Davey |
11 min read

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Tagged by #SMB

Do Facebook Ads work for small businesses

Nurturing and conversion

Do Facebook ads work for small businesses?

Considering Meta’s massive user base, maintaining a Facebook presence is a must-have strategy for small businesses. Of course, navigating…

Elena Mazaheri|
June 10, 2025 |
10 min read

Tracking and growth

Do Google Ads work for small businesses?

If you’re running a small business, chances are you’ve asked yourself: “Do Google Ads work?” It’s a fair question—especially…

Andrew Bailey|
April 08, 2025 |
4 min read

Lead acquisition

TikTok for small business: The complete guide

Establishing your small business is no easy feat in today’s marketplace. With an ecosystem of entrepreneurs and companies vying…

Mark Cirillo|
April 07, 2025 |
10 min read

How much should I spend on Facebook Ads? A guide for SMB

Tracking and growth

How much should I spend on Facebook ads? Everything you need to know!

Facebook ads can reach millions of people, and quickly. However, running an ad campaign on Facebook takes more than…

Elena Mazaheri|
September 25, 2024 |
6 min read

How to scale Facebook ads

Tracking and growth

How to scale Facebook ads in 2024

The advantages of running ads on Facebook are evident to any seasoned marketer. However, navigating its paid advertising ecosystem…

Elena Mazaheri|
September 20, 2024 |
5 min read

Small business automation

Tracking and growth

The complete guide to small business automation

In the digital age, the ability to streamline processes, enhance efficiency, and reduce human error through automation is no…

Andrew Bailey|
March 13, 2024 |
5 min read

Top Articles
from the Blog

fake leads from facebook ads

How to avoid fake leads from Facebook Ads

Fake leads drain your budget. But that’s not the only problem with bad lead data.  Sales reps then chase dead numbers, burning hours that should be spent closing real deals.…

Elena Mazaheri|
August 08, 2025 |
4 min read

Best Facebook Lead Ads integrations

The best Facebook lead ads CRM integrations for your marketing campaigns

If you decide to manage the data you collect from Facebook campaigns manually, chances are you will not meet your goals.  So, what is the best way to do this?  By…

Mark Cirillo|
August 07, 2025 |
13 min read

Facebook lead generation for real estate

Facebook lead generation for real estate: The complete guide

Facebook has become a game-changing platform for real estate professionals, offering unparalleled opportunities to connect with potential buyers and sellers. So how do you get the most out of…

Andrew Bailey|
August 06, 2025 |
5 min read

Facebook ad rules

Understanding Facebook ad rules: A complete guide

When you know the rules, you cut wasted time, prevent delivery issues, and protect your ad accounts from flags that quietly reduce reach. Meta’s policies can even guide your creative…

Elena Mazaheri|
August 05, 2025 |
4 min read

Google ads

Google Ads’ costs: Understanding Google Ads pricing

Google Ads is Google’s pay-per-click (PPC) online advertising platform. Via the Display Network and Google’s AdSense program, advertisers place bids on specific keywords.  These bids then determine the placement of…

Hephzy Asaolu|
July 30, 2025 |
9 min read