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Tags: #SMB

How much should I spend on Facebook Ads? A guide for SMB

Tracking and growth

How much should I spend on Facebook ads? Everything you need to know!

Facebook ads can reach millions of people, and quickly. However, running an ad campaign on Facebook takes more than just knowing how its advertising features work. There’s your marketing strategy, how to best use…

Elena Mazaheri

Elena Mazaheri |
6 min read

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Tagged by #SMB

How to scale Facebook ads

Tracking and growth

How to scale Facebook ads in 2024

The advantages of running ads on Facebook are evident to any seasoned marketer. However, navigating its paid advertising ecosystem…

Elena Mazaheri|
September 20, 2024 |
5 min read

Do Facebook Ads work for small businesses

Nurturing and conversion

Do Facebook ads work for small businesses?

Considering Meta’s massive user base, maintaining a Facebook presence is a must-have strategy for small businesses. Of course, navigating…

Elena Mazaheri|
August 30, 2024 |
8 min read

marketing automation for small businesses

Tracking and growth

Marketing automation for small business: 9 Tasks you should automate today

There are many integral components that make the machine that is a small business run smoothly. Various aspects comprise…

Lizzie Davey|
March 29, 2024 |
13 min read

Small business automation

Tracking and growth

The complete guide to small business automation

In the digital age, the ability to streamline processes, enhance efficiency, and reduce human error through automation is no…

Andrew Bailey|
March 13, 2024 |
5 min read

Lead acquisition

TikTok for small business: The complete guide

Establishing your small business is no easy feat in today’s marketplace. With a teaming landscape of entrepreneurs and companies…

Mark Cirillo|
January 13, 2023 |
8 min read

Tools and Integrations

The best free marketing software tools you should be using

Marketing software is an invaluable operational tool for every business. By allowing you to manage your leads more efficiently…

Ana Gotter|
December 19, 2022 |
8 min read

Top Articles
from the Blog

The complete guide to TikTok advertising (with examples)

TikTok is a video-sharing social networking service that enables users to make short videos, usually fifteen seconds long, in different genres, such as dance and comedy. With 1,218 billion…

Hephzy Asaolu|
January 30, 2025 |
27 min read

Facebook lead generation for real estate

Facebook lead generation for real estate: The complete guide

Facebook has become a game-changing platform for real estate professionals, offering unparalleled opportunities to connect with potential buyers and sellers. With over 3.065 billion monthly active users, Facebook provides…

Andrew Bailey|
January 27, 2025 |
6 min read

lead data

How to collect and manage lead data: The ultimate guide

In the competitive world of digital marketing, businesses are always looking for effective ways to generate and manage leads. Lead data, which is information about potential customers, is crucial…

Marialuisa Aldeghi|
January 23, 2025 |
5 min read

Get inspired by these 23 high-converting Facebook lead ads examples

Wondering how to create Facebook lead ads that get more clicks and conversions? This article provides answers to the commonly asked questions about generating qualified leads through Facebook. Questions like: “What’s…

Hephzy Asaolu|
January 15, 2025 |
10 min read

Sales funnel optimization

10 Sales funnel optimization strategies to implement right now

Sales funnels are essential for guiding prospects through their journey from initial awareness to becoming loyal customers. Optimizing this process can significantly boost conversions, reduce customer acquisition costs, and…

Mark Cirillo|
January 10, 2025 |
6 min read