Streamline your data management process with the Box + Google Customer Match integration

Box is a secure file sharing platform that allows you to store your files online and to collaborate with your team, partners and customers. Thanks to its technology, Box empowers your productivity and allows you to create any type of documents and sharing with others in real-time. This means that you can work to the creation of your documents wherever you are, from any type of device.

Box enables you to work remotely, storing your files on your pc and access to them from you mobile phone. Box is secure. You can easily set up the type of protection you want to provide to your files in order to keep them safe.

You can connect box to your most used business apps, like Office 365, Google, SalesForce, Slack, just to name a few. Box Platform allows you to create custom solutions and apps for your enterprise, specifically designed for team members, clients and partners.

Google Customer Match (GCM) allows advertisers to get closer to customers in the moments that matter. With Customer Match, you can build specific groups of customers who then form the basis of a Remarketing Audience List. Google Customer Match is a powerful tool to create segments or groups of users which you think may behave differently from others. Once a group of users is created, the emails are hashed for anonymity and then uploaded into Google AdWords.

Because this tool can provide an important feature: Google Customer Match offers is the ability to process email addresses and match your database of Google account owners. Clearly, customers with Gmail addresses are likely to be easily matched, but even if the address is not Gmail, you can be connected to a Google account and then matched correctly. Besides, Google Customer Match recognizes that the user is in the audience and can act accordingly, based on the advertiser's instructions. With Google Customer Match, you can target customers who have purchased in the past but haven't returned to your site or bought for a while.

Google Customer Match allows you to target consumers who are already customers, and help expand your services by showing them content for supplementary or complementary products. If you have a group of consumers who are your top buyers, most profitable, and most loyal, Google Customer Match is a perfect way to create an audience of customers and look for others with the same characteristics from browsing behavior, keyword search behavior, or other contextual clues.