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What is Cognito Forms
Cognito Forms is an easy-to-use online form builder for creating a contact form, order form, and registration form within few minutes.
Benefits of using Cognito Forms
Cognito Forms is useful for creating different kinds of forms with its drag and drop form builder. You can customize your form to suit your branding and embed it on your website. It sends email notifications when users submit a form. The Cognito Forms integration allows you to manage your workflow from any device of your choice.
Why should I use Cognito Forms
Need more ways to use Cognito Forms? You can carry out calculations on the form to total costs and compare dates, control what fields users see and when they see them using the conditional logic builder, use a secure payment system such as Stripe, PayPal, and Square and use Cognito Forms integrations to send your data to your favorite apps through LeadsBridge.
What is Google Customer Match
Google Customer Match (GCM) allows advertisers to get closer to customers in the moments that matter. With Customer Match, you can build specific groups of customers who then form the basis of a Remarketing Audience List. Google Customer Match is a powerful tool to create segments or groups of users which you think may behave differently from others. Once a group of users is created, the emails are hashed for anonymity and then uploaded into Google AdWords.
Benefits of using Google Customer Match
Because this tool can provide an important feature: Google Customer Match offers is the ability to process email addresses and match your database of Google account owners. Clearly, customers with Gmail addresses are likely to be easily matched, but even if the address is not Gmail, you can be connected to a Google account and then matched correctly. Besides, Google Customer Match recognizes that the user is in the audience and can act accordingly, based on the advertiser's instructions. With Google Customer Match, you can target customers who have purchased in the past but haven't returned to your site or bought for a while.
Why should I use Google Customer Match
Google Customer Match allows you to target consumers who are already customers, and help expand your services by showing them content for supplementary or complementary products. If you have a group of consumers who are your top buyers, most profitable, and most loyal, Google Customer Match is a perfect way to create an audience of customers and look for others with the same characteristics from browsing behavior, keyword search behavior, or other contextual clues.
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leads of Cognito Forms
The goal of Western Autogroup was to generate sales leads for 2017. Using LeadsBridge and Facebook Lead Ads, Western Autogroup was able to decrease the cost per lead up to -52%