Streamline your data management process with the CompanyHub + Google Customer Match integration

CompanyHub is a customizable CRM platform packed with powerful reporting, email sync, and bulk mail capabilities. Created to fit into any industry, CompanyHub CRM is designed to track anything other than just leads, helping companies with their lead management and sales pipeline processes via a unified and centralized platform.

With CompanyHub, users are able to manage leads more effectively by improving conversion rates with powerful features such as: smart follow-up recommendations, 360-degree contact visibility, synchronization and email synchronization capabilities.

Filters and custom fields simplify the organization of users by offering personalized experiences with features such as: mass submission, scheduling and personalized e-mails. Data viewing and reporting helps users to understand and analyze their data more effectively and improve sales performance to exponential levels.

Google Customer Match (GCM) allows advertisers to get closer to customers in the moments that matter. With Customer Match, you can build specific groups of customers who then form the basis of a Remarketing Audience List. Google Customer Match is a powerful tool to create segments or groups of users which you think may behave differently from others. Once a group of users is created, the emails are hashed for anonymity and then uploaded into Google AdWords.

Because this tool can provide an important feature: Google Customer Match offers is the ability to process email addresses and match your database of Google account owners. Clearly, customers with Gmail addresses are likely to be easily matched, but even if the address is not Gmail, you can be connected to a Google account and then matched correctly. Besides, Google Customer Match recognizes that the user is in the audience and can act accordingly, based on the advertiser's instructions. With Google Customer Match, you can target customers who have purchased in the past but haven't returned to your site or bought for a while.

Google Customer Match allows you to target consumers who are already customers, and help expand your services by showing them content for supplementary or complementary products. If you have a group of consumers who are your top buyers, most profitable, and most loyal, Google Customer Match is a perfect way to create an audience of customers and look for others with the same characteristics from browsing behavior, keyword search behavior, or other contextual clues.