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What is Demio
DEMIO is a powerful webinar solution that allows you to generate leads and easily host your own online events.
Benefits of using Demio
With Demio you can collaborate with your team in the backstage, while your webinars are running. With Demio you can promote online your events and track your results using the Facebook Pixel or Analytics. By doing so, you’ll always know which campaigns are doing well and scale your advertising.
Why should I use Demio
Demio allows you to customize your thank you pages, if you want. You just need to create a website page on your website or blog, and Demio will redirect your subscribers where you want. Send automated reminders and follow up your subscribers via email. Demio enables you to define automation rules, creating segments of your lists that personalize your customers’ journey. By doing so, you can differentiate the email follow up, based on the actions people do. You can host the same webinar multiple times and let your registrants choose a date/time that fits best for them. With Demio you can display your offers in real time, using the “Resources section” of your events with a powerful Call To Action.
What is Google Customer Match
Google Customer Match (GCM) allows advertisers to get closer to customers in the moments that matter. With Customer Match, you can build specific groups of customers who then form the basis of a Remarketing Audience List. Google Customer Match is a powerful tool to create segments or groups of users which you think may behave differently from others. Once a group of users is created, the emails are hashed for anonymity and then uploaded into Google AdWords.
Benefits of using Google Customer Match
Because this tool can provide an important feature: Google Customer Match offers is the ability to process email addresses and match your database of Google account owners. Clearly, customers with Gmail addresses are likely to be easily matched, but even if the address is not Gmail, you can be connected to a Google account and then matched correctly. Besides, Google Customer Match recognizes that the user is in the audience and can act accordingly, based on the advertiser's instructions. With Google Customer Match, you can target customers who have purchased in the past but haven't returned to your site or bought for a while.
Why should I use Google Customer Match
Google Customer Match allows you to target consumers who are already customers, and help expand your services by showing them content for supplementary or complementary products. If you have a group of consumers who are your top buyers, most profitable, and most loyal, Google Customer Match is a perfect way to create an audience of customers and look for others with the same characteristics from browsing behavior, keyword search behavior, or other contextual clues.
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