Generate more leads with the Facebook Lead Ads + Acoustic (IBM Silverpop) integration

Facebook Lead Ads are a type of ads specifically designed to collect leads. Facebook Lead Ads are so much more than just a form because this kind of advertisement can help you drive objectives from the top of the funnel, such as Brand Awareness and Reach, to customer acquisition.

A significant benefit that characterizes Facebook Lead Ads is the simplicity of the lead generation process, compared to traditional ads that direct to the landing pages of the website. When users click on a Facebook Lead Ads, immediately display a registration form to insert their data, without leaving the social network, moreover, all registration forms are pre-filled automatically.

The innovative aspect of the pre-filled forms and the simplicity of the announcements are two important Facebook Lead Ads' features. Also, keep in mind that Facebook Lead Ads are optimized for mobile browsing and allow advertisers to collect leads from smartphones and tablets easily. Moreover, user data is automatically added by Facebook, which takes them from their profiles.

Acoustic is a digital marketing software studied to help businesses that benefit from AI and automation to take their activities to the next level.

With Acoustic companies will be able to automatically trigger any marketing activities and messages based on users’ behavior and AI recommendations. Moreover, marketers can create the most personalized messages to provide the best customer experience and increase conversions and engagement.

Thanks to Acoustic will make it possible to grow revenue and increase sales by understanding and analyzing web and mobile experience to enhance content and marketing tactics.