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Nurturing and conversion

Nurturing and conversion

First-party vs. third-party data: What’s the difference?

TL;DR Data comes in four types: zero, first, second, and third party, differing in source, reliability, and privacy risk. First party data, collected directly from your own channels, is the most reliable and safest for personalization…

Marco Cirillo

Marco Cirillo |
9 min read

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In this category

Nurturing and conversion

How to use your car dealership CRM data for your Advertising Facebook Campaign

Facebook and CRM data are a match made in heaven for a car dealership advertising. With Facebook’s 2.2 billion…

Mark Cirillo|
May 09, 2019 |
4 min read

Nurturing and conversion

Social Media Marketing: 7 ways to promote your business with Instagram TV

If you know anything about social media marketing, you’ll know that Instagram social media marketing is one of the…

Mark Cirillo|
May 08, 2019 |
5 min read

Nurturing and conversion

How to design the best product-launch landing page for your business

Product launch time is always a special moment. It is usually preceded by some level of preparation. Most businesses…

Mark Cirillo|
April 23, 2019 |
5 min read

Nurturing and conversion

Marketing Tips: How to fully understand B2B Buyer Journey

Every business has a unique model or blueprint. Various business models can be grouped into different categories such as…

Mark Cirillo|
April 09, 2019 |
5 min read

Nurturing and conversion

Everything you should know about Remarketing to make more Sales

Remarketing can be an excellent way to boost your lead generation efforts and get more conversions. Knowing what is…

Mark Cirillo|
March 22, 2019 |
5 min read

Nurturing and conversion

6 Original Lead Nurturing Examples to Boost your Facebook Campaign

A solid lead nurturing strategy is a must for a business that wants to increase its customer base and…

Mark Cirillo|
March 13, 2019 |
5 min read

Top Articles
from the Blog

The complete guide to TikTok advertising (with examples)

TL;DR TikTok ads work best when you want attention, engagement, and discovery fast. The platform gives you several formats, each built for a different goal. Strong performance usually comes from matching the…

Hephzy Asaolu|
August 06, 2026 |
20 min read

Pipedrive crm alternatives

5 Pipedrive alternatives by use case

TL;DR Best Pipedrive alternative for SMBs: Zoho CRM, a huge feature set for a low price, plus a whole business app suite if you need it. Best Pipedrive alternative for startups:…

Elena Mazaheri|
August 05, 2026 |
8 min read

First-party vs. third-party data: What’s the difference?

TL;DR Data comes in four types: zero, first, second, and third party, differing in source, reliability, and privacy risk. First party data, collected directly from your own channels, is the most…

Marco Cirillo|
July 30, 2026 |
9 min read

facebook real estate

35 quick and easy Real Estate Facebook post ideas

TL;DR Facebook remains the top lead-gen platform for real estate, with strong reach, targeting, and conversion rates. Follow Meta’s best practices: precise targeting, video/carousel formats, consistent posting, and clear property details. The…

Mark Cirillo|
July 28, 2026 |
15 min read

AI lead generation

How to use AI for lead generation

TL;DR AI helps you find and focus on better leads by scoring them based on behavior, so your team spends time on people who are actually likely to buy. You can…

Elena Mazaheri|
July 23, 2026 |
8 min read