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Nurturing and conversion

Nurturing and conversion

First-party vs. third-party data: What’s the difference?

How does a business know which products to sell and at what prices or which marketing channels to use? All of this comes from data.  They can be one) First-party data, which is information you…

Ana Gotter

Ana Gotter |
8 min read

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In this category

Nurturing and conversion

Everything you should know about Remarketing to make more Sales

Remarketing can be an excellent way to boost your lead generation efforts and get more conversions. Knowing what is…

Mark Cirillo|
March 22, 2019 |
5 min read

Nurturing and conversion

6 Original Lead Nurturing Examples to Boost your Facebook Campaign

A solid lead nurturing strategy is a must for a business that wants to increase its customer base and…

Mark Cirillo|
March 13, 2019 |
5 min read

Nurturing and conversion

Smart ideas on how to host a good car dealership event to increase sales

Hosting good car dealership sales events can be a challenge. There are a number of factors that you need…

Mark Cirillo|
March 08, 2019 |
5 min read

Nurturing and conversion

5 ways large companies can benefit from Custom Audiences Sync

When it comes to running Facebook Ads campaigns with specific Custom Audiences, large companies have access to a tremendous…

Dario Villi|
February 21, 2019 |
4 min read

Nurturing and conversion

More Leads with a Landing page with the right Contact Form Design

Landing page contact forms are one of the cornerstones of any marketer’s strategy, but landing page form design can…

Mark Cirillo|
February 06, 2019 |
6 min read

Nurturing and conversion

5 SMS marketing strategies to engage your new leads and convert them into high lifetime value customers

4.78 Billion People! That is the number of people that use a mobile phone as of 2018. What does that mean…

Mark Cirillo|
February 01, 2019 |
4 min read

Top Articles
from the Blog

Marketing automation tools for marketing agencies

Top marketing automation tools for agencies

Marketing agencies do a lot at once.  You need to run ads, collect leads, send follow-ups, track results, and report back to clients. Top marketing automation tools help you handle…

Elena Mazaheri|
March 12, 2026 |
8 min read

Facebook business integrations

Facebook business integrations: Everything you need to know

Competition is fierce in the ad world and getting noticed is becoming increasingly difficult. Businesses are tasked with finding new ways to reach their audiences. However, with all the…

Lizzie Davey|
March 10, 2026 |
7 min read

Google Ads automation: How it works and how to use it strategically

Are you still hands-on with tweaking your bids, pausing keywords, and rewriting ads? That’s a bit outdated and is probably costing you money and damaging your performance.  Ads automation exists…

Elena Mazaheri|
March 05, 2026 |
7 min read

google ads vs facebook ads for small businesses

Google Ads vs. Facebook Ads for small businesses: What to choose (and when to use both)

Are you weighing Google Ads vs. Facebook Ads, and want to know what is good for your brand? Google Ads captures demand, which means:  It helps you target the people searching…

Elena Mazaheri|
March 04, 2026 |
6 min read

First-party vs. third-party data: What’s the difference?

How does a business know which products to sell and at what prices or which marketing channels to use? All of this comes from data.  They can be one) First-party…

Ana Gotter|
February 26, 2026 |
8 min read