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Tracking and growth

Agency marketing automation

Agency marketing automation: The complete guide

Do you generate leads but cannot onboard them? Or they don’t stick around even after onboarding? You might have a data management issue. Most agencies don’t lose clients because of ads alone. Instead, they lose them because…

In this category

Lead lifecycle management and automation: The complete guide

Lead lifecycle management, like many marketing ideas, is always changing. Different teams often define and use it in different…

Google ads best practices

Benefits of Google Ads: 5 reasons why you should use it

Google processes around 8.5 billion searches every day.  Most of those searches are from people trying to solve a problem,…

Snapchat ads cost

How much do Snapchat ads cost?

Snapchat continues to grow, which means your ad dollars can still reach a wide audience on this platform.  But how…

Everything you need to know about Facebook Conversions API

Advertising is substantially reliant on data. What goes in terms of current trends, target audience behavior and expectations, and…

The complete guide to Facebook ads conversion tracking

There’s a lot of effort that goes into making a marketing campaign. But even after you’ve started the campaign…

google ads best practices 2023

Google Ads best practices to level up your advertising game in 2026

Keeping up with Google’s ad changes can feel like a full-time job. It feels like every week there is…

Top Articles
from the Blog

Mailchimp vs. HubSpot: Which one is right for you?

Mailchimp or HubSpot? For many small teams, that may provide enough automation. Mostly because they do overlap. A lot. Both help you send emails. Both help you organize contacts. Both…

What are Meta ads? Everything you need to know!

Meta advertising is about promoting ads in different channels and reaching audiences. It focuses on advertising tools, ad placements, industry-specific events, and using machine learning.  All this is to offer…

The best lead generation tools to consider

The 10 best lead generation tools to consider in 2026

With so many great tools and intuitive setup processes, lead generation has become easy. But the hard part is getting the right people into your funnel. Then moving fast…

fake leads from facebook ads

How to avoid fake leads from Facebook Ads

Fake leads drain your budget. But that’s not the only problem with bad lead data.  Sales reps then chase dead numbers, burning hours that should be spent closing real deals.…

16 Automotive lead generation ideas you can use right now

Leads are everything for car dealerships and auto shops. Without them, it’s impossible to sell any products or keep the business going – it’s simple math. But many dealers…