Lead Gen Blog
Lead generation is important to every business. To increase your customers’ base, you need a stream of leads from a reliable source. The truth is, generating leads is hard. This why 65% of businesses say generating traffic and leads is their biggest marketing challenge. However, there are more platforms for marketers to get targeted leads […]
Webinar marketing is an effective way to generate quality leads and sales for your business. A survey conducted on marketers by Wyzowl revealed that 87% of them found webinar marketing to be effective. This is because 51% of people who visits the webinar landing page will convert on the initial sign up, then about 36% […]
Engagement metrics are important to Saas companies and digital marketers. Through engagement metrics, you get the insight you need to fine-tune your users’ experience so they can maximize the use of your software. If users spend time on your app or website, it means they derive value from it. Users that are highly engaged will […]
Best landing page design is important if you want to capture more targeted leads and increase your conversions. The truth is, every business online need landing pages to capture potential customers. Marketing Sherpa revealed that 48% of marketers create a new landing page template for each marketing campaign. However, many people experience low conversion rate […]
Google released the Google Customer Match tool in September 2015. It is similar to the popular Facebook Custom Audience Google customer match allows you to create PPC ads to target prospects on the Google search, Gmail, Shopping and YouTube using people’s email address, phone or physical address. The sweetest part of it all is that […]
Businesses are moving towards data-driven marketing to help them make better decisions, align their marketing strategies with consumer behavior and optimize results. A research study carried out by Invespcro revealed that businesses that use data-driven personalization delivered 5-8x times the ROI on marketing spend. As good as data-driven marketing is, it has some challenges. In […]
Facebook leads ads is a tool you can use to generate cheaper leads for your business through mobile ads. It has a lower cost per lead of less than half of usual spend. Apart from generating cheaper leads, it also helps you to build brand awareness when you feature your ads regularly before your targeted […]
Facebook, with its 2.19 billion monthly active users offer a huge opportunity for real estate agents. It is the platform of choice for 97% of real estate professionals who uses it for their real estate Facebook marketing because it works for them. Facebook marketing for real estate agents is effective because 95% of home buyers […]
Facebook event is one of the best car dealership sales event ideas you can use for your business. It will amaze you to know that 700 million people out of Facebook’s 2.3 billion monthly active users use Facebook events every month to promote their events. In addition, 35 million people view a public event on […]
Lead generation is a crucial marketing task for any business. In fact, 85% of marketers say that lead generation is their most important goal. Furthermore, 68% of professionals say increasing their lead quality is their top priority, followed by 55% who say it’s increasing their lead volume. Two of the most widely used lead generation […]
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