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How to check Facebook Conversions API events: A step-by-step guide

Running Meta ads without tracking your server events can be the reason you are not getting enough from your ad budget. You want your events to appear in Events Manager in a clean, deduplicated format.…

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The complete guide to Facebook Marketplace for your business

The worldwide presence of Facebook from Meta as a commercial platform has made it the go-to platform for marketers.…

Google Ads Lead Form Extensions: The complete guide to Google lead generation

Every business owner knows that setting a strong lead generation strategy helps attract high-quality prospects. However, generating high-quality leads…

Google Discovery ads

Google Discovery ads: A guide for businesses

Google Discovery (now Demand Gen) has become synonymous with a bottom-funnel lead generation tool that performs outstandingly.  It lets you…

Youtube lead ads

YouTube lead ads: A complete guide

YouTube lead ads work because they combine three things that rarely show up together: massive attention, rich storytelling, and…

Google lead quality

How to improve your Google Ads lead quality in 2025

Pass every optimization you’re planning through this filter: Will this improve the percentage of leads that become revenue? When the…

How to find your LinkedIn target audience: The complete guide

Navigating the vast virtual networking landscape of LinkedIn is complex, to say the least. Your target audience is out…

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from the Blog

How to check Facebook Conversions API events: A step-by-step guide

Running Meta ads without tracking your server events can be the reason you are not getting enough from your ad budget. You want your events to appear in Events Manager…

digital marketing lead generation strategy

5 Effective digital marketing lead generation strategies for 2026

Lead generation is a system. You either have it or you don’t. You can, however, build the system well, and your pipeline grows on schedule. But that requires a lead…

How to receive Facebook leads email notifications for instant follow-up

Facebook lead ads is a valuable tool for B2B and B2C businesses. They help gather lead information rather than solely promoting quick sales. However, the true value lies in how…

How to implement marketing automation: A step-by-step guide

Marketing automation is more of a strategy than a few bunched-up tasks and tools. When done right, it shortens sales cycles and makes every campaign work better.  But how long…

best AI lead generation tools

The best AI lead generation tools in 2026

You don’t need more leads. Instead, you need the right kind of leads, even if that means generating fewer leads. This very concept is one reason that AI lead generation…