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Nurturing and conversion

Google Customer Match: A complete guide

Google Ads is on every marketer’s checklist for its ability to build solid, goal-focused campaigns.  However, you’ll still need to manage the lead data as it comes in and manage it well. If you don’t,…

Mark Cirillo

Mark Cirillo |
15 min read

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Latest

Tools and Integrations

What is Mixpanel and how can it increase the user engagement of your website

Engagement metrics are important to Saas companies and digital marketers. Through engagement metrics, you get the insight you need…

Mark Cirillo|
August 23, 2019 |
4 min read

Nurturing and conversion

A step by step guide to increase your landing page conversion rate

Best landing page design is important if you want to capture more targeted leads and increase your conversions. The…

Mark Cirillo|
August 16, 2019 |
8 min read

Tracking and growth

Understanding the challenges of Data-Driven Marketing to prepare for 2020

Businesses are moving towards data-driven marketing to help them make better decisions, align their marketing strategies with consumer behavior…

Dario Villi|
August 02, 2019 |
4 min read

Nurturing and conversion

How to use effectively facebook custom audiences for your real estate facebook marketing campaign

Facebook, with its 2.19 billion monthly active users offer a huge opportunity for real estate agents.  It is the platform…

Mark Cirillo|
July 12, 2019 |
6 min read

Nurturing and conversion

Car Dealership Ideas: How to Create a Facebook Event Page to Increase Sales

Facebook event is one of the best car dealership sales event ideas you can use for your business. It…

Mark Cirillo|
July 05, 2019 |
4 min read

Lead acquisition

SEO or Email Marketing ? Which one is the most effective strategy for your lead generation campaign

Lead generation is a crucial marketing task for any business. In fact, 85% of marketers say that lead generation…

Ash Salleh|
June 28, 2019 |
4 min read

Top Articles
from the Blog

Google Customer Match: A complete guide

Google Ads is on every marketer’s checklist for its ability to build solid, goal-focused campaigns.  However, you’ll still need to manage the lead data as it comes in and manage…

Mark Cirillo|
July 02, 2025 |
15 min read

tiktok automation

TikTok automation: The best software in 2025

Being the first brand to answer a TikTok lead is the difference between winning and losing the sale. That’s why high-growth teams don’t just “manage” TikTok ads. They orchestrate them…

Marialuisa Aldeghi|
June 27, 2025 |
6 min read

The complete guide to TikTok Custom Audiences

TikTok is one of the fastest-growing and most-used social media platforms in the world. Its users are keen to be entertained through short videos, value authenticity, and are highly…

Lizzie Davey|
June 25, 2025 |
10 min read

server-to-server

How to move past cookies with server-to-server tracking

Cookie-based advertising has changed dramatically over the years, with the use of third-party cookies being phased out in the name of privacy and data protection. This change has forced…

Dario Villi|
June 24, 2025 |
9 min read

TikTok ecommerce: Learn how to drive sales with TikTok

TikTok is no longer just a place where Gen Z dances it out. If you have something to sell, especially to younger audiences, you need to develop a TikTok…

Marialuisa Aldeghi|
June 23, 2025 |
8 min read