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Tags: #B2B

Nurturing and conversion

How to create B2B Facebook Ads that actually convert 

For years now, Facebook has been well-regarded as one of the best (if not the best) advertising platforms for most brands. They’re easy to set up, manage, and optimize, especially thanks to Facebook’s machine…

Ana Gotter

Ana Gotter |
7 min read

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Tagged by #B2B

lead enrichment

Lead acquisition

How lead enrichment practices can elevate your strategies

Accumulating and developing a database of prospective customers is a task that dominates most businesses’ strategic roster. This multifaceted…

Charlotte Odwyer|
February 13, 2023 |
8 min read

Tracking and growth

B2B marketing automation: What it is & the best software

There are only so many hours in a day—how can you nurture more leads and increase productivity simultaneously without…

Lizzie Davey|
February 08, 2023 |
6 min read

typeform integrations

Tools and Integrations

Typeform integrations to boost lead generation

Online forms have quickly become an integral aspect of acquiring prospects, with over 49.7% of businesses considering them to…

Charlotte Odwyer|
February 01, 2023 |
8 min read

Tracking and growth

How to Allocate Marketing Budget for Startups in 2022

You’re getting ready for 2022 and you want to have everything in order… but do you know how to…

Ana Gotter|
December 10, 2021 |
5 min read

Lead acquisition

LinkedIn Lead Gen Forms Are Changing Everything for the B2B Market: Here is how

Lead generation is important to every business. To increase your customers’ base, you need a stream of leads from…

Mark Cirillo|
September 10, 2019 |
4 min read

Lead acquisition

How to use LinkedIn to build a solid b2b lead generation strategy for your business

Over the years, LinkedIn has transitioned from a small social networking site to a world force. LinkedIn publishing platform…

Mark Cirillo|
May 30, 2019 |
5 min read

Top Articles
from the Blog

The complete guide to Facebook Marketplace for your business

Facebook Marketplace was introduced in October 2016 as an online space where users can buy and sell new and used products locally. As of 2024, Facebook Marketplace has extended…

Mark Cirillo|
November 04, 2024 |
19 min read

Conversion rate optimization best practices

Seven Conversion rate optimization best practices to follow in 2024

If we take a genuine, more honest approach, we can indeed say that driving conversions on your website is a serious challenge. Merely 2.35% is the average conversion rate,…

Mika Kankaras|
November 01, 2024 |
7 min read

Google Ads Lead Form Extensions: The complete guide to Google lead generation

Every business owner knows that setting a strong lead generation strategy helps target high-quality prospects that are more likely to become customers. However, generating high-quality leads is not an easy…

Mark Cirillo|
October 31, 2024 |
25 min read

How to use HubSpot with Facebook ads & across other Meta technologies

Meta ad campaigns are great for growing your email list, getting people to sign up for webinars, and generating leads for your business. But the more leads you get,…

Elena Mazaheri|
October 30, 2024 |
6 min read

How much doeas TikTok Ads cost - preview

How much does it cost to advertise on TikTok?

Social media advertising is one of the quickest and most efficient ways to reach a targeted audience. From raising general brand awareness, to driving website traffic, and eventually increasing…

Andrew Bailey|
October 29, 2024 |
9 min read