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Tags: #B2B

Tracking and growth

The complete guide to B2B data enrichment

High-quality data isn’t just a luxury—it’s a necessity. Accurate, complete, and up-to-date information serves as the backbone of successful decision-making, enabling teams to craft personalized outreach and drive meaningful engagement. However, the reality is…

Andrew Bailey

Andrew Bailey |
6 min read

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Tagged by #B2B

Lead acquisition

The complete guide to B2B ads: 5 strategies to follow

When it comes to growing a business in the B2B (business-to-business) space, a well-planned advertising strategy is essential. B2B…

Andrew Bailey|
November 26, 2024 |
3 min read

Nurturing and conversion

How to create B2B Facebook Ads that actually convert 

For years now, Facebook has been well-regarded as one of the best (if not the best) advertising platforms for…

Ana Gotter|
December 21, 2023 |
7 min read

lead enrichment

Lead acquisition

How lead enrichment practices can elevate your strategies

Accumulating and developing a database of prospective customers is a task that dominates most businesses’ strategic roster. This multifaceted…

Charlotte Odwyer|
February 13, 2023 |
8 min read

Tracking and growth

B2B marketing automation: What it is & the best software

There are only so many hours in a day—how can you nurture more leads and increase productivity simultaneously without…

Lizzie Davey|
February 08, 2023 |
6 min read

typeform integrations

Tools and Integrations

Typeform integrations to boost lead generation

Online forms have quickly become an integral aspect of acquiring prospects, with over 49.7% of businesses considering them to…

Charlotte Odwyer|
February 01, 2023 |
8 min read

Tracking and growth

How to Allocate Marketing Budget for Startups in 2022

You’re getting ready for 2022 and you want to have everything in order… but do you know how to…

Ana Gotter|
December 10, 2021 |
5 min read

Top Articles
from the Blog

The 2025 guide to LinkedIn Ads Conversion Tracking with LeadsBridge

Imagine launching a LinkedIn ad campaign and knowing exactly which actions—whether a form submission, a purchase, or a phone inquiry—are tied directly to your ads. No guesswork, no gaps…

Marialuisa Aldeghi|
June 06, 2025 |
4 min read

Facebook ads best practices

Facebook lead generation ads: Best practices to follow in 2025

Before launching any Facebook ads, clearly define your goals and metrics. Without knowing what you need to achieve, it’s impossible to judge whether your ad spend makes sense. Facebook offers…

Elena Mazaheri|
June 06, 2025 |
4 min read

Are Facebook Ads worth it

Are Facebook ads worth it in 2025? 

Meta offers the most powerful advertising platforms online. With rising costs, tighter targeting, and evolving privacy rules, however, many advertisers are asking the same thing in 2025: are Facebook…

Elena Mazaheri|
June 05, 2025 |
6 min read

tiktok lead generation

How to master TikTok Lead Generation Ads & get more leads

TikTok lead generation ads have redefined digital advertising by turning short-form video into a powerful performance channel. Brands use it to capture qualified leads in real time, in addition…

Marialuisa Aldeghi|
June 04, 2025 |
12 min read

Best TikTok Ads examples to follow in 2025

If your brand’s target audience includes anyone between the ages of 13 and 60, you should be on TikTok right now. And the best way to leverage TikTok to…

Marialuisa Aldeghi|
June 03, 2025 |
10 min read