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Automatically create audiences from Excel Online (.xls .xlsx) with the Google Customer Match integration
Excel Online (.xls .xlsx) / Google Customer Match
Integrations

Streamline your data management process with the Excel Online (.xls .xlsx) + Google Customer Match integration

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Does Excel Online (.xls .xlsx) integrate with Google Customer Match? Yes, thanks to our tool! LeadsBridge is a reliable integrations platform that supports you with 380 integrations. Start now connecting Excel Online (.xls .xlsx) and Google Customer Match

Quick summary of Excel Online (.xls .xlsx)

An XLS file (Excel Spreadsheet) is a type of file used to create spreadsheet file format. This type of file format was created by Microsoft, in order to allow people store Microsoft Excel documents.

XLS files are often used as an alternative to CSV files, and they can also be opened by the Microsoft Excel Viewer, and OpenOffice. XLS files allow you to store the information you collected about your contacts. Data are organized in cells, columns, and rows.

Unlike CSV files, XLS files let you define and save formulas to better analyze the data.

Quick summary of Google Customer Match

Google Customer Match (GCM) allows advertisers to get closer to customers in the moments that matter. With Customer Match, you can build specific groups of customers who then form the basis of a Remarketing Audience List. Google Customer Match is a powerful tool to create segments or groups of users which you think may behave differently from others. Once a group of users is created, the emails are hashed for anonymity and then uploaded into Google AdWords.

Because this tool can provide an important feature: Google Customer Match offers is the ability to process email addresses and match your database of Google account owners. Clearly, customers with Gmail addresses are likely to be easily matched, but even if the address is not Gmail, you can be connected to a Google account and then matched correctly. Besides, Google Customer Match recognizes that the user is in the audience and can act accordingly, based on the advertiser's instructions. With Google Customer Match, you can target customers who have purchased in the past but haven't returned to your site or bought for a while.

Google Customer Match allows you to target consumers who are already customers, and help expand your services by showing them content for supplementary or complementary products. If you have a group of consumers who are your top buyers, most profitable, and most loyal, Google Customer Match is a perfect way to create an audience of customers and look for others with the same characteristics from browsing behavior, keyword search behavior, or other contextual clues.


What you can do with Excel Online (.xls .xlsx) and Google Customer Match

Sync Google Customer Match leads of Excel Online (.xls .xlsx)


Other popular Google Customer Match integrations offered by LeadsBridge

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