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Lead acquisition

Everything you need to know about LinkedIn Lead Gen Forms

TL;DR LinkedIn Lead Gen Forms let you collect leads directly on LinkedIn without sending users to a landing page.  Forms are pre-filled with profile data, which makes sign-ups faster and completion rates higher.  You pay for ads…

In this category

The complete guide to Marketing Qualified Leads

A marketing qualified lead (MQL) is a lead that has shown interest in your products or services by taking,…

Generate mortgage leads: 20 strategies companies need to test

A study revealed that more than 6 million home sales occur in the United States every year and 92%…

LinkedIn for Real Estate: How useful is a good Page to generate Leads?

LinkedIn is a professional social media network. It’s designed for use by all types of professionals and businesses, with…

The Ultimate Guide to Legal Advertising

Advertising has always been more of an art than a science.  You can have the best advertising platform in the…

Improving the quality of your insurance leads (with benchmark)

The 2018 Insurance Barometer study revealed that 60% of all people in the United States were covered by some…

LinkedIn Lead Gen Forms Are Changing Everything for the B2B Market: Here is how

Lead generation is important to every business. To increase your customers’ base, you need a stream of leads from…

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best marketing tools for small businesses

The 7 best marketing tools for small businesses

TL;DR Small businesses don’t need a dozen marketing apps, just a few good ones that share data. For email, pick Brevo (300 free emails a day) or Mailchimp (easiest for beginners).…

The 6 top Facebook ad management software for marketers

TL;DR Facebook ad management means creating, running, tracking, and improving ads in Meta Ads Manager. Extra software helps when you want less manual work, better reporting, and faster optimization. Main reasons to…

CRM automation tools

10 Best CRM automation tools to streamline sales

TL;DR CRM automation takes the work you do on repeat out of your sales process: lead assignment, follow-up emails, lead scoring, pipeline updates, and data sync between tools. The 10 best…

IFTTT alternatives

The 14 best IFTTT alternatives for tool integrations

TL;DR IFTTT is cheap and simple. But it struggles with complex business workflows. Need more power for business apps? Look at LeadsBridge (380+ apps), Zapier, Make (visual builder) or Pabbly Connect…

Everything you need to know about LinkedIn Lead Gen Forms

TL;DR LinkedIn Lead Gen Forms let you collect leads directly on LinkedIn without sending users to a landing page.  Forms are pre-filled with profile data, which makes sign-ups faster and completion…