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Lead acquisition

How to receive Facebook leads email notifications for instant follow-up

TL;DR Facebook lead ads let users submit their info without leaving Facebook. Facebook doesn’t notify you automatically and you have to set that up yourself. Without a notification system, your team could take 24+ hours to follow…

In this category

The complete guide to Marketing Qualified Leads

A marketing qualified lead (MQL) is a lead that has shown interest in your products or services by taking,…

Generate mortgage leads: 20 strategies companies need to test

A study revealed that more than 6 million home sales occur in the United States every year and 92%…

LinkedIn for Real Estate: How useful is a good Page to generate Leads?

LinkedIn is a professional social media network. It’s designed for use by all types of professionals and businesses, with…

The Ultimate Guide to Legal Advertising

Advertising has always been more of an art than a science.  You can have the best advertising platform in the…

Improving the quality of your insurance leads (with benchmark)

The 2018 Insurance Barometer study revealed that 60% of all people in the United States were covered by some…

LinkedIn Lead Gen Forms Are Changing Everything for the B2B Market: Here is how

Lead generation is important to every business. To increase your customers’ base, you need a stream of leads from…

Top Articles
from the Blog

The best Mailchimp alternatives by use case

TL;DR Mailchimp’s pricing jumps sharply as your list grows, which is why many marketers start looking for alternatives. The best replacement depends on your use case for free, nonprofit, SMS, automation-heavy,…

How to receive Facebook leads email notifications for instant follow-up

TL;DR Facebook lead ads let users submit their info without leaving Facebook. Facebook doesn’t notify you automatically and you have to set that up yourself. Without a notification system, your team could…

how to advertise your travel agency

How to advertise your travel agency online

TL;DR Most travel agencies lose bookings because potential clients can’t find them online, and not because their offers are bad. Social media lead generation ads on Facebook, Instagram, and TikTok are…

lead enrichment

How lead enrichment practices can elevate your strategies

TL;DR Lead enrichment adds missing data points to your prospect profiles so your team stops wasting calls on the wrong people The four core benefits: standardized data, clearer purchase intent, better…

LinkedIn ads optimization

LinkedIn ads optimization: Tips and best practices for 2026

TL;DR LinkedIn campaigns underperform when the data infrastructure underneath them is broken, not the creative. Campaign objective alignment which means optimizing for the right signal. Real-time lead sync prevents warm leads from…