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Lead acquisition

Lead acquisition

The complete guide to Facebook Marketplace for your business

The worldwide presence of Facebook from Meta as a commercial platform has made it the go-to platform for marketers. With most of them wanting to boost their brands’ conversions and sales. Do you know how…

Mark Cirillo

Mark Cirillo |
13 min read

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Lead acquisition

The complete guide to TikTok advertising (with examples)

TikTok is a video-sharing social networking service that enables users to make short videos, usually fifteen seconds long, in…

Hephzy Asaolu|
June 17, 2025 |
21 min read

Lead generation automation

Lead acquisition

How lead generation automation can elevate your business

Lead generation is about sparking interest from potential customers. It’s a key part of keeping any business going and…

Charlotte Odwyer|
June 16, 2025 |
8 min read

Lead acquisition

Lead generation for digital marketing agencies: Ten tactics you need to use

Digital marketing agencies are the creative powerhouses behind the successful advertising efforts of many companies across the globe. With…

Ana Gotter|
June 13, 2025 |
15 min read

Lead acquisition

Get inspired by these 26 high-converting Facebook lead ads examples

Wondering how to create Facebook lead ads that get more clicks and conversions? This article provides answers to the commonly…

Hephzy Asaolu|
June 09, 2025 |
11 min read

Facebook ads best practices

Lead acquisition

Facebook lead generation ads: Best practices to follow in 2025

Before launching any Facebook ads, clearly define your goals and metrics. Without knowing what you need to achieve, it’s…

Elena Mazaheri|
June 06, 2025 |
4 min read

TikTok ad examples

Lead acquisition

Best TikTok Ads examples to follow in 2025

If your brand’s target audience includes anyone between the ages of 13 and 60, you should be on TikTok…

Marialuisa Aldeghi|
June 03, 2025 |
10 min read

Top Articles
from the Blog

Facebook ads reporting tools

The best Facebook ads reporting tools for your campaigns

Today’s advertising runs on privacy-first policies. And the teams that succeed in it are the ones that combine clean data pipelines with decision-ready reporting.  But with reduced third-party tracking, you…

Elena Mazaheri|
September 03, 2025 |
4 min read

The complete guide to Facebook Marketplace for your business

The worldwide presence of Facebook from Meta as a commercial platform has made it the go-to platform for marketers. With most of them wanting to boost their brands’ conversions…

Mark Cirillo|
August 29, 2025 |
13 min read

Google Ads Lead Form Extensions: The complete guide to Google lead generation

Every business owner knows that setting a strong lead generation strategy helps attract high-quality prospects. However, generating high-quality leads is not easy. In this article, we are going to…

Mark Cirillo|
August 28, 2025 |
12 min read

Google Discovery ads

Google Discovery ads: A guide for businesses

Google Discovery (now Demand Gen) has become synonymous with a bottom-funnel lead generation tool that performs outstandingly.  It lets you manufacture intent across Google Display Network (as of 2025), Discover,…

Elena Mazaheri|
August 27, 2025 |
6 min read

Youtube lead ads

YouTube lead ads: A complete guide

YouTube lead ads work because they combine three things that rarely show up together: massive attention, rich storytelling, and a form that’s right there when interest peaks. The engagement process…

Elena Mazaheri|
August 26, 2025 |
4 min read