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Lead acquisition

How to use TikTok for real estate: Strategies & more

If you work as a real estate agent, you’ve almost certainly heard about how using TikTok for real estate can be a game-changer.  It’s popular and can get your message far and wide to people…

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TikTok ad examples

Best TikTok Ads examples to follow in 2025

If your brand’s target audience includes anyone between the ages of 13 and 60, you should be on TikTok…

Everything you need to know about LinkedIn Lead Gen Forms

LinkedIn Lead Gen Forms are effective for generating leads. They let advertisers collect leads directly on the platform with…

google ads strategy for lead generation

How to create a Google Ads strategy for lead generation

A strong Google Ads strategy is key to generating high-quality leads and fueling business growth. However, getting the most out…

AI lead generation

How to use AI for lead generation

AI for lead generation? Is that even a thing? Yes, it is, and it’s also here to stay.Absolutely. Using…

financial advisor marketing strategies

Financial advisor marketing strategies: The complete guide

Every successful marketing effort starts with a solid strategy. It’s how you show your value to potential clients.  Financial advisors…

Lead capture forms best practices

Lead capture forms: Best practices with examples

Have you ever filled in a contact form?  Or signed up for an email list because you wanted the free…

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Google ads

Google Ads’ costs: Understanding Google Ads pricing

Google Ads is Google’s pay-per-click (PPC) online advertising platform. Via the Display Network and Google’s AdSense program, advertisers place bids on specific keywords.  These bids then determine the placement of…

Typeform integrations preview

Typeform integrations to boost lead generation

Forms are one of the most important touchpoints between a brand and its audience. Why brands use them can be as simple as collecting data from a newsletter signup,…

How to automate your email marketing workflow

Unlike running email marketing campaigns manually, email automation can streamline your communication with your subscribers.  Most marketers use automation software to send emails because it enables them to send personalized…

The best linkedin crm integrations

Best LinkedIn CRM integrations for your ad campaigns

LinkedIn initially started as a networking website for professionals. However, it’s now used to promote businesses, share industry thought leadership posts, and look for jobs. The platform continually adds new…

crm retargeting

The complete guide to CRM retargeting

Engagement is a necessary element of getting more conversions and sales deals. That’s why marketers use retargeting ads to convert buyers into customers. CRM retargeting is a less popular practice,…