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Nurturing and conversion

Meta Ads Best Practices

Nurturing and conversion

Meta ads best practices to follow in 2026

Advertising on social media can feel like a waste of time if you don’t plan it well. But with an effective strategy in place, Meta ads can help your brand reach the right people. The…

Elena Mazaheri

Elena Mazaheri |
10 min read

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In this category

Nurturing and conversion

School Advertisements Tips & Ideas

Schools are becoming more competitive because more and more schools are opening. Therefore, you need the best school advertisement…

Hephzy Asaolu|
November 30, 2020 |
8 min read

Nurturing and conversion

What conversion optimization looks like in every step of the funnel

In the world of marketing and sales, it’s no secret that conversions are king. Conversion optimization is a key…

Zachary McDaniel|
November 19, 2020 |
6 min read

Nurturing and conversion

Tips to decrease your eCommerce cart abandonment

Cart abandonment is a sad fact of life for eCommerce retailers, especially when U.S. retailers spend approximately $28.23 billion…

Luke Ramassa|
October 26, 2020 |
9 min read

Nurturing and conversion

Tips for writing effective emails to your sales prospects

Let’s say you’ve gotten a fresh batch of warm leads from Facebook Lead Ads and just imported them into…

Sandra Wilk|
October 12, 2020 |
5 min read

Nurturing and conversion

The Updated Advertising Strategy Guide for Businesses

An advertising strategy is a complete plan designed for a particular ad campaign. Every business needs an effective advertising…

Hephzy Asaolu|
August 06, 2020 |
7 min read

Nurturing and conversion

Instagram Checkout: the Impact on Online Merchants

In its bid to become an e-commerce powerhouse, Instagram has rolled out a beta feature known as Instagram Checkout…

Hephzy Asaolu|
August 03, 2020 |
7 min read

Top Articles
from the Blog

A guide to Meta instant forms: Examples & how to create them

Using instant forms for your Meta lead generation campaigns can make your life easier in a few simple ways.  First, they’re convenient. People can fill out the form right on…

Elena Mazaheri|
December 29, 2025 |
11 min read

How to generate real estate leads on LinkedIn: A guide

LinkedIn gives you access to a huge pool of serious buyers, sellers, and investors.  But LinkedIn real estate lead generation is not about posting the same listing photos in one…

Elena Mazaheri|
December 26, 2025 |
5 min read

How to connect Facebook ads to Google Sheets

Facebook’s own interface doesn’t stream data into Google Sheets in real time, and there’s still no simple, first-party Meta Ads and Sheets connector designed for marketers.  Workarounds like scheduled CSV…

Elena Mazaheri|
December 23, 2025 |
4 min read

Conversion Leads Optimization Facebook delivery option

A guide to Conversion leads optimization on Facebook (now Meta conversion leads performance goal)

Lead ads have been a hit since they came out a few years ago. They make it super easy to collect lead info right in the app, without users…

Ana Gotter|
December 22, 2025 |
10 min read

Meta ads best practices to follow in 2026

Advertising on social media can feel like a waste of time if you don’t plan it well. But with an effective strategy in place, Meta ads can help your…

Elena Mazaheri|
December 19, 2025 |
10 min read