Tracking and growth

How to improve Facebook ad performance with LeadsBridge Performance Booster

Facebook is a digital space filled with millions of people and just as many ads. But could you improve your advertising process and still get better results? That’s where LeadsBridge’s Performance Booster comes in. It takes…

Elena Mazaheri |
6 min read

Tracking and growth

How Marketing Directors can leverage first-party data to drive more ROAS

In the fast-changing economic landscape of today, there are many challenges that large organizations and enterprises face. One of them…

Dario Villi|
January 02, 2023 |
8 min read

Tracking and growth

The complete guide to CRM retargeting

Engagement is a necessary element of getting more conversions and sales deals. That’s why marketers use retargeting ads to…

Mark Cirillo|
November 21, 2022 |
9 min read

Tracking and growth

What is cookieless retargeting & how it works?

Retargeting is a cornerstone of digital marketing and advertising. Facebook Ads retargeting in particular revolutionized the digital advertising landscape,…

Ana Gotter|
November 15, 2022 |
3 min read

Tracking and growth

A guide to LinkedIn Offline Conversions

LinkedIn introduced LinkedIn Offline Conversions to enable advertisers to understand their campaigns’ effectiveness using additional performance data, like in-person…

Elena Mazaheri|
October 26, 2022 |
7 min read

Tracking and growth

PPC automation: The complete guide

Pay-per-click (PPC) advertising is one of the most persuasive marketing practices. But with the head-to-head competition in today’s market,…

Elena Mazaheri|
October 19, 2022 |
11 min read

Tracking and growth

Best 8 B2C marketing automation examples

Consumers today crave personalization. They want to feel special, and they only want content that matches their needs. If…

Lizzie Davey|
October 12, 2022 |
5 min read

Tracking and growth

How to improve Facebook ad performance with LeadsBridge Performance Booster