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how to run facebook ads for clients

How to run Facebook ads for clients: The ultimate guide for agencies & freelancers

Running Facebook ads for a client is often one of the first big projects freelancers and new agencies take on. This kind of project can be very rewarding, both in terms of finance and…

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Predictive HR analytics

Predictive HR analytics: How to use it for business decision-making

You already know the power of data when it comes to your business. More specifically, you know that the…

What is Data Orchestration? Benefits and more

As businesses grow, there’s always a surge of contact information they need to track.  You’ve got leads in your Facebook…

Sales call tracking

How Sales Call Tracking Can Enhance Personalization in Lead Generation

Depending on the size of your business, there’s a good chance that you make and receive many phone calls…

Marketing attribution model

What’s a marketing attribution model & how to measure offline events

Today’s marketing landscape has expanded more than ever. This includes how we conduct our business and meet the customers’…

Small business automation

The complete guide to small business automation

In the digital age, the ability to streamline processes, enhance efficiency, and reduce human error through automation is no…

Call center automation guide

Call Center Automation: A Guide to Improving Customer Service

We’ve all been there, trying to phone a company’s call center to sort out an issue or ask a…

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from the Blog

how to boost facebook marketplace

How to boost Facebook Marketplace ads and listings (2026 edition)

A Marketplace listing is your sales post on Facebook that shows the item’s photos, title, price, and details. To boost your Facebook Marketplace ads, you can use bright photos, clear…

How to get car buyers from automotive Facebook lead generation ads

Running automotive Facebook lead generation ads doesn’t mean getting ready-to-buy people on demand.  Far from it.  Facebook can generate a ton of leads fast, but turning them into actual car buyers…

Get inspired by these 26 high-converting Facebook lead ads examples

Wondering how to create Facebook lead ads that get more clicks and conversions? High-performing Facebook lead ads have a few things in common. The best ones make one clear promise…

best lead generation for contractors

Best lead generation for contractors: How to choose tactics that actually get clients

The best lead generation tactics for contractors are a repeatable system to generate leads, respond quickly, book estimates, and track what turns into paid jobs.  On the other hand, you…

the best realtors lead generation

Best lead generation for realtors: How to choose the best strategy

The best lead generation for realtors is a mix of tactics that let you respond quickly, stay in touch consistently, and measure all the way to closings.  To do this,…