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Tracking and growth

B2B lead generation funnel

Tracking and growth

B2B lead generation funnel: Stages, strategies, and metrics

B2B lead gen can be resource-heavy. That’s why having a solid funnel matters even more. A good B2B lead generation funnel gives your team a shared map. It shows where leads come from, what they…

Elena Mazaheri

Elena Mazaheri |
8 min read

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In this category

Tracking and growth

YouTube SEO: How to effectively rank your videos on Google & YouTube

Video marketing is becoming a necessity for businesses in this 21st century. This is because it connects businesses with…

Mark Cirillo|
May 02, 2019 |
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Tracking and growth

Learn to understand Instagram analytics to grow your business audience

Is Instagram part of your business marketing strategy? Are you getting the best ROI from your marketing efforts? With…

Mark Cirillo|
April 27, 2019 |
4 min read

Tracking and growth

4 innovative Marketing Strategies to improve your Local Automotive SEO

Automotive businesses need to have a good online presence in the modern age. While people still want to come…

Mark Cirillo|
April 16, 2019 |
5 min read

Tracking and growth

What does a High Quality Score Indicate and how does it affect your PPC Campaign

The goal of every marketer is to create quality ads that will increase your PPC high quality score. This…

Mark Cirillo|
March 07, 2019 |
4 min read

Tracking and growth

How To Use Competitor Monitoring Tools to Increase Conversions

Most digitally-savvy businesses know that there are many ways to boost traffic funneled to their websites and increase conversions.…

Mark Cirillo|
December 13, 2018 |
5 min read

Tracking and growth

5 American market demographic trends affecting real estate

The world is continuously changing, facing new challenges every day, modifying its demographics and cultural characteristics. These changes are…

Mark Cirillo|
December 05, 2018 |
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Top Articles
from the Blog

Retargeting automation

Retargeting automation: How to re-engage leads at scale

Most visitors do not convert the first time they land on your website. They browse a product, compare your offer, abandon a form, leave a cart, or download a…

Elena Mazaheri|
May 07, 2026 |
7 min read

Google Ads Lead Form Extensions: The complete guide to Google lead generation

Every business owner knows that setting a strong lead generation strategy helps attract high-quality prospects. However, generating high-quality leads is not easy. In this article, we’ll explain how Google…

Mark Cirillo|
May 05, 2026 |
14 min read

The 6 top Facebook ad management software for marketers

Businesses always want tech tools that are easy to use and save time. To manage Facebook ads with maximum efficiency, it’s essential for these tools to have features like…

Elena Mazaheri|
April 30, 2026 |
13 min read

The complete guide to TikTok advertising (with examples)

TikTok is a video-sharing social networking service that enables users to make videos in different genres, such as dance and comedy.  Whether you want to sell more of your products…

Hephzy Asaolu|
April 28, 2026 |
18 min read

Custom integration

Custom integrations: When to use them?

How many tools does your team use? Probably something between five and ten tools. They all play important roles in your workflows, but they don’t always work well together. Native…

Elena Mazaheri|
April 23, 2026 |
5 min read