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Tracking and growth

LinkedIn ads optimization

Tracking and growth

LinkedIn ads optimization: Tips and best practices for 2026

TL;DR LinkedIn campaigns underperform when the data infrastructure underneath them is broken, not the creative. Campaign objective alignment which means optimizing for the right signal. Real-time lead sync prevents warm leads from going cold before sales can…

Elena Mazaheri

Elena Mazaheri |
6 min read

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In this category

Tracking and growth

All you need to know about Google AMP Pages with Examples to Learn from

Optimizing your mobile page is non-negotiable. This is because 80% of shoppers use smartphones during physical shopping and a…

Mark Cirillo|
June 18, 2019 |
4 min read

Tracking and growth

YouTube SEO: How to effectively rank your videos on Google & YouTube

Video marketing is becoming a necessity for businesses in this 21st century. This is because it connects businesses with…

Mark Cirillo|
May 02, 2019 |
5 min read

Tracking and growth

Learn to understand Instagram analytics to grow your business audience

Is Instagram part of your business marketing strategy? Are you getting the best ROI from your marketing efforts? With…

Mark Cirillo|
April 27, 2019 |
4 min read

Tracking and growth

4 innovative Marketing Strategies to improve your Local Automotive SEO

Automotive businesses need to have a good online presence in the modern age. While people still want to come…

Mark Cirillo|
April 16, 2019 |
5 min read

Tracking and growth

What does a High Quality Score Indicate and how does it affect your PPC Campaign

The goal of every marketer is to create quality ads that will increase your PPC high quality score. This…

Mark Cirillo|
March 07, 2019 |
4 min read

Tracking and growth

How To Use Competitor Monitoring Tools to Increase Conversions

Most digitally-savvy businesses know that there are many ways to boost traffic funneled to their websites and increase conversions.…

Mark Cirillo|
December 13, 2018 |
5 min read

Top Articles
from the Blog

LinkedIn ads optimization

LinkedIn ads optimization: Tips and best practices for 2026

TL;DR LinkedIn campaigns underperform when the data infrastructure underneath them is broken, not the creative. Campaign objective alignment which means optimizing for the right signal. Real-time lead sync prevents warm leads from…

Elena Mazaheri|
June 02, 2026 |
6 min read

How much doeas TikTok Ads cost - preview

How much does it cost to advertise on TikTok?

TL;DR TikTok ads do not have one fixed price. Costs depend on your objective, audience, competition, creative quality, bidding strategy, and tracking setup. As of 2026, TikTok requires campaign budgets above…

Andrew Bailey|
May 28, 2026 |
10 min read

facebook custom audiences

A step-by-step guide to Facebook custom audiences

TL;DR Facebook Custom Audiences target people already familiar with your business. You can build audiences from website visitors, CRM contacts, app users, and engagement. Meta Pixel and CRM integrations help track users…

Elena Mazaheri|
May 26, 2026 |
19 min read

How to grow your email list

How to grow your email list: Top 5 strategies

TL;DR Organic list growth through lead magnets, exit-intent popups, and content upgrades consistently outperforms passive signup forms. Social media grows your list when bio links and lead-capture posts are tied to…

Elena Mazaheri|
May 25, 2026 |
7 min read

Facebook lead generation for real estate

Facebook lead generation for real estate: The complete guide

TL;DR Facebook can help real estate agents reach buyers, sellers, renters, and investors. Use Meta Lead Ads with strong visuals, simple forms, and clear offers. Follow Housing Special Ad Category rules to…

Andrew Bailey|
May 22, 2026 |
7 min read