Syncing 10,000 leads/mo? GET A DEMO
SIGN UP FOR FREE

Tracking and growth

Meta event match quality score

Tracking and growth

Meta event match quality (EMQ): What it is and how to improve it

TL;DR Meta event match quality is a score out of 10 in Meta Events Manager. It tells you how well Meta can match your events to real people on Facebook and Instagram. If it’s low, Meta…

Elena Mazaheri

Elena Mazaheri |
7 min read

Read more

In this category

Tracking and growth

How to transform your Google Sheets into a High Performing CRM for your company

The familiarity that traditional tools such as Excel and Google Sheets provide for businesses and professionals is not something…

Andrew Bailey|
August 22, 2018 |
4 min read

Tracking and growth

Best 4 apps for business owners: save time & boost productivity

Being a business owner is no monkey business so why not use the best apps for business owners to…

Andrew Bailey|
August 11, 2018 |
5 min read

Tracking and growth

How to make a startup successful with few marketing automation tricks

Many small business owners are looking for ways to make their startup successful. Startups fail not because they do…

Luke Ramassa|
July 30, 2018 |
5 min read

Tracking and growth

All You Need To Know About Google’s Responsive Search Ads

As part of their relentless quest for innovation, 2018 saw Google introduce a beta version of their latest ad…

Luke Ramassa|
July 12, 2018 |
5 min read

Tracking and growth

14 essentials productivity tips for CEO time management

A CEO?s job is to lead and determine the direction in which the company will go, they usually have…

Andrew Bailey|
June 26, 2018 |
5 min read

Tracking and growth

How to track REAL channels conversion on Google Analytics with a funnel analysis

In the world of digital marketing, traffic figures are integral to your hopes of converted sales. However, if you…

Mark Cirillo|
June 21, 2018 |
5 min read

Top Articles
from the Blog

Meta event match quality score

Meta event match quality (EMQ): What it is and how to improve it

TL;DR Meta event match quality is a score out of 10 in Meta Events Manager. It tells you how well Meta can match your events to real people on Facebook…

Elena Mazaheri|
September 16, 2026 |
7 min read

tips for selling on Facebook Marketplace

12 Actionable tips for selling on Facebook Marketplace as a business

TL;DR Marketplace buyers are ready to buy, but the platform is full of scams, so your main job is looking trustworthy. Let Meta’s AI draft listings, then add what it misses:…

Elena Mazaheri|
September 14, 2026 |
7 min read

How to use hubspot for real estate

How to use HubSpot for real estate: A guide for agents

TL;DR HubSpot is a general-purpose CRM that doesn’t specialize in real estate, which is a price to pay for its broader appeal that many agents are willing to accept. The free…

Elena Mazaheri|
September 10, 2026 |
6 min read

Google Ads Lead Form Extensions: The complete guide to Google lead generation

TL;DR Google lead form extensions are now called lead form assets. They let users submit their details directly from the ad. They can lower friction and increase lead volume, especially on mobile. Lead…

Mark Cirillo|
September 08, 2026 |
14 min read

Zoho LinkedIn integration: Best ways to connect LinkedIn to Zoho CRM

TL;DR LinkedIn Lead Gen Forms are filled by quality leads in no time. The challenge is to get these leads into Zoho CRM without losing a second. Zoho provides a native…

Elena Mazaheri|
September 03, 2026 |
6 min read