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Tools and Integrations

Custom CRM: Pros and cons of in-house vs. ready-made CRM software

Nowadays, all businesses need a CRM to run their marketing and sales operations properly.  CRMs help you track leads through the funnel, prioritize follow-ups, measure performance, and double down on the channels that actually generate…

Marialuisa Aldeghi

Marialuisa Aldeghi |
7 min read

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Latest

Tools and Integrations

How to create your first LinkedIn advertising account: A step-by-step guide

So you have decided to launch your first LinkedIn Ad, and you wonder how to create a LinkedIn advertising…

Elena Mazaheri|
May 20, 2022 |
9 min read

Nurturing and conversion

The Complete Guide to Email Nurturing for Businesses

You’ve been working hard to build an email list, and you’ve got a solid list of names and email…

Ana Gotter|
May 18, 2022 |
8 min read

Tools and Integrations

Real Estate Tips: How to pick the best transaction/management software

There are many ways in which technology is truly changing the way real estate brokers are functioning. The digital…

Mark Cirillo|
May 13, 2022 |
5 min read

Nurturing and conversion

The importance of lead nurturing in your marketing strategy: 6 lead nurturing best practices

Any of the lead nurturing campaigns drive results for businesses that do it well. The general practice of nurturing…

Mark Cirillo|
April 29, 2022 |
7 min read

Nurturing and conversion

How to Implement a Google Ads Strategy at Every Stage of the Funnel

The majority of internet users start their search on Google, with Google processing about 40,000 search queries every second.…

Lizzie Davey|
April 06, 2022 |
9 min read

News and partnerships

Create your new Google Ads account via LeadsBridge and access a very special offer

You can now create a Google Ads account directly from the LeadsBridge platform, and make the best use of…

Elena Mazaheri|
April 05, 2022 |
3 min read

Top Articles
from the Blog

Custom CRM: Pros and cons of in-house vs. ready-made CRM software

Nowadays, all businesses need a CRM to run their marketing and sales operations properly.  CRMs help you track leads through the funnel, prioritize follow-ups, measure performance, and double down on…

Marialuisa Aldeghi|
November 28, 2025 |
7 min read

The ultimate Google Ads optimization checklist

Paid search marketing can be notoriously competitive and expensive. So, you can’t afford to waste clicks.  You need tightly targeted campaigns and smart, up-to-date optimization to squeeze maximum value from…

Andrew Bailey|
November 26, 2025 |
5 min read

Creating LinkedIn Ads: Anatomy of a LinkedIn ad

LinkedIn is not the cheapest ad platform. CPCs and CPMs are usually higher than Facebook, Instagram, or Google Display. But if you sell to professionals or B2B companies, it…

Haley Osborne|
November 25, 2025 |
9 min read

How to find my target audience

How to find my target audience: 5 Effective strategies

Most people don’t like ads: Myth! They don’t like irrelevant ads. Every day, your ideal customers scroll past thousands of posts, stories, and ads that have nothing to do with them.  If…

Elena Mazaheri|
November 24, 2025 |
6 min read

lead lifecycle management

Lead lifecycle management and automation: The complete guide

Lead lifecycle management, like many marketing ideas, is always changing. Different teams often define and use it in different ways. So how can you best identify, track, engage, and analyze…

Elena Mazaheri|
November 20, 2025 |
7 min read