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google ads strategy for lead generation

Lead acquisition

How to create a Google Ads strategy for lead generation

A strong Google Ads plan can bring in high-quality leads and help your business grow. But leads are not just about getting clicks. You need to track results, improve lead quality, and connect your…

Andrew Bailey

Andrew Bailey |
7 min read

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Latest

Resources

Connect TikTok Lead Generation to your favorite marketing app via LeadsBridge

In this article, you’ll learn how to connect your LeadsBridge account with TikTok Lead Generation and create a TikTok-CRM…

Elena Mazaheri|
August 10, 2022 |
4 min read

Nurturing and conversion

How to use Google Offline Conversions Tracking to measure offline conversions from your Google Ads

Google Offline Conversions Tracking is a robust advertising tool that allows businesses to better track both offline sales generated…

Hephzy Asaolu|
July 27, 2022 |
13 min read

Nurturing and conversion

The best real estate follow up email examples

Outreach plays an important role in the real estate world.  Competition is fierce, and to attract new clients you have…

Lizzie Davey|
July 22, 2022 |
6 min read

paid advertising funnel

Nurturing and conversion

A complete guide to paid advertising funnels

The appeal of platforms like Facebook Ads is easy to see. You can set up campaigns in a few…

Ana Gotter|
July 20, 2022 |
5 min read

Nurturing and conversion

The Complete Guide to Facebook Offline Conversions (with tutorial)

In 2020, a study revealed that an estimated 81% of shoppers carry out online research before making purchases, and…

Hephzy Asaolu|
July 01, 2022 |
8 min read

Lead acquisition

24 Exceptional Real Estate Lead Generation Ideas (with examples)

Leads are the lifeline of real estate businesses. This is why 60% of real agents search for leads daily.…

Mark Cirillo|
June 27, 2022 |
18 min read

Top Articles
from the Blog

How to create a Google Ads strategy for lead generation

A strong Google Ads plan can bring in high-quality leads and help your business grow. But leads are not just about getting clicks. You need to track results, improve…

Andrew Bailey|
January 14, 2026 |
7 min read

Best Facebook Lead Ads integrations

The best Facebook lead ads CRM integrations for your marketing campaigns

If you decide to manage the data you collect from Facebook campaigns manually, chances are you will not meet your goals.  So, what is the best way to do this?  By…

Mark Cirillo|
January 09, 2026 |
14 min read

Google Ads Lead Form Extensions: The complete guide to Google lead generation

Every business owner knows that setting a strong lead generation strategy helps attract high-quality prospects. However, generating high-quality leads is not easy. In this article, we are going to…

Mark Cirillo|
January 07, 2026 |
12 min read

How to generate leads on tiktok

How to generate leads on TikTok: 10 effective strategies

For a lot of brands, it’s one of the easiest places to get discovered fast. The big win is that you don’t need a huge follower count to reach…

Elena Mazaheri|
January 05, 2026 |
5 min read

A guide to Meta instant forms: Examples & how to create them

Using instant forms for your Meta lead generation campaigns can make your life easier in a few simple ways.  First, they’re convenient. People can fill out the form right on…

Elena Mazaheri|
December 29, 2025 |
11 min read