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The Complete Guide to E-commerce Tools for Businesses

There are 12 – 24 million e-commerce websites on the internet, and more are being created every day. With this huge number of businesses, you need to stand out. To do this, you need groundbreaking e-commerce tools to outsmart the competition. Fortunately, there are a gazillion e-commerce tools on the internet. For instance, there are 62 different email marketing automation tools. This can be overwhelming. This is why we’ve taken our time to research the best e-commerce tools in the market.

Below are different e-commerce tools divided into 10 parts.

Best tools for e-commerce store

The e-commerce sector is growing 23% year after year, yet 46% of American small businesses don’t have a website. It is important you have a website for your business to expand your reach. Below are five unique tools for e-commerce stores.

1. Woocommerce


WooCommerce is an open-source e-commerce platform that allows you to either start a new store or customize and extend an existing design. Open source means anyone can use it to sell anything, anywhere. It is one of the best tools for e-commerce stores. Check out the features below.

a.         A plugin built on WordPress

WooCommerce plugin is built solely for WordPress websites. All you have to do is ensure WordPress security to provide an excellent customer experience. This makes it easy to set up a complete store within minutes. It has secure payment methods such as Stripe Paypal, Square, Amazon Pay, etc. The shipping options are configurable and much more.

b.         A WooCommerce Mobile app

WooCommerce Mobile app allows you to run your business from anywhere and at any time. With it, you can create products, process product orders, and monitor your stats in real-time.

c.         Sell anything

WooCommerce is a platform where you can anything you want. This includes physical products, digital downloads, appointments, etc. You can literally sell anything you want.

d.         A developer-friendly tool        

WooCommerce is developer-friendly. It is built with a REST API and is scalable. With it, you can build a new store from scratch, extend a store or add a product to your WordPress website. LeadsBridge allows you to integrate WooCommerce with any tool of your choice. With the integration, you can:

o   Automatically sync your leads with the Facebook Lead Ads

o   Create new Email Notification leads with WooCommerce

o   Sync Facebook Custom Audiences customers and orders

o   Create new MailChimp subscribers in static lists with WooCommerce

Best CRM to use with WooCommerce

Leadsbridge allows you to integrate your WooCommerce store with the Best CRM. Find some of them below.

WooCommerce Microsoft Dynamics CRM Integration

WooCommerce Zoho CRM Integration

WooCommerce Agile CRM Integration

WooCommerce SugarCRM Integration

WooCommerce Mini CRM Integration

2. Magento 

Magento is also one of the best tools for e-commerce stores. It was acquired by Adobe in 2010. Adobe Commerce (also known as Magento Commerce) is powered by Magento. It is a platform that allows small businesses to create shoppable and engaging experiences for prospects and customers. It has unique features such as

a.         Deliver meaningful content

With Adobe Commerce, you can combine content with commerce to create engagement and interactions on your site. Create personalized content and promotions with a smooth path to purchase, product recommendations for users, inventory and order management, etc.

b.         Create a shop everywhere

Adobe commerce allows you to bring your store to your customers wherever, whenever, and however, they want it. This helps you to branch out to new channels, geographies and sell to people on one platform. This is done through the availability of mobile commerce, B2B e-commerce, PWA Studio, etc.

c.         Secure and highly optimized

Adobe Commerce is highly secure and optimized for users. It has extended capabilities, cloud delivery, and fully managed services. This helps businesses to meet and exceed expectations.

d.         Integration with other tools

Adobe Commerce (Magento) can integrate with other tools through LeadsBridge. With the integration, you can:

o   Create or update new Magento customers in groups with Facebook Lead Ads

o   Create or update new Magento customers in groups with MailChimp

Best CRM to use with Magento

The best CRM to use with Magento are:

Magento Salesforce CRM Integration

Here is a detailed blog post on Magento extensions and integrations – The 8-highest recommended Magento Extensions and integrations for business growth.

3. Shopify

Shopify is one of the best tools for e-commerce stores. It is designed for business owners who want to start businesses online and in-store. It was founded in 2006 and has since grown to have 7000 employees serving over 1,700,000 businesses in 175 countries of the world. These businesses have made over $200 billion USD in sales through Shopify. Below are the features of Shopify free trial.

Check this article, ff you want to discover the difference between Shopify and Magento.

Features of Shopify

a.         Sell everywhere and anywhere

The Shopify e-commerce platform allows you to sell your products and services to customers anywhere they want them. It can be online, offline, pop-ups, social media, online marketplaces, and much more.

b.         Custom online store

Shopify has over 70+ beautiful themes that you can customize to design a website of your choice without special skills.

c.         Promote your business

The Shopify platform gives you the opportunity to find shoppers with content marketing (on the Shopify blog) and SEO tools such as title tags, meta descriptions, and product descriptions. You can also create ad campaigns to promote your products and services on Shopify by using Facebook Ads, Email marketing, and Google Smart Shopping.

d.         Manage your business in one dashboard

With the Shopify e-commerce platform, you can monitor your orders and fulfillment, accept payment quickly, and get insights for transactions all on the Shopify dashboard.

e.         Integrate with third-party tools

Integration made available to third-party tools through LeadsBridge. However, the integration is on the waiting list. Join the waiting list to get notified when it is released. With the integration, you can:

Best CRM to use with Shopify

The best CRM to use with Shopify are:

Shopify Microsoft Dynamics CRM Integration

Shopify Zoho CRM Integration

Shopify SugarCRM Integration

Shopify AgileCRM Integration

Shopify ClickSend CRM Integration

4. BigCartel

BigCartel is an online store unique in its own way, known for its integration with print-on-demand (POD) services. It is designed specifically for artists and makers. It is designed specifically for artists and makers. It was founded in 2005 and has since served over a million creators who have sold their wares such as jewelry, t-shirts, merch, prints, etc. Although, it is not an e-commerce store designed for every small business; it is easy to use and provides a seamless way to start a business online.

Below are features of BigCartel

Features of BigCartel

a.         Mobile app

With BigCartel mobile app on iOS and Android app, you can manage your online store anywhere and at any time.

b.         A secured platform

BigCartel provides security for every website on its platform by using SSL encryption, like Wildcard SSL Certificate.. This ensures that all information sent and received from the website is encrypted and protected from hackers.

c.         Optimized web pages

BigCartel provides Search Engine Optimization (SEO) on all its pages. This ensures that website pages rank well in search engines. It also provides tips on how users can enhance search engine visibility by using product descriptions with keywords.

d.         Integrations

BigCartel provides integrations for about 24 third-party tools that can help scale business functionalities. This is done through companies like LeadsBridge. Below are some integrations.

The best CRM to use with BigCartel

BigCartel Zoho CRM Integration

BigCartel SugarCRM Integration

BigCartel Microsoft Dynamic CRM Integration

BigCartel AgileCRM Integration

BigCartel ClickSend CRM Integration

5. Volusion

Volusion is an e-commerce store created for every business. Currently, over 180,000 businesses have built their online stores using Volusion. Volusion has all the features that allow businesses to create, manage and expand their stores. Some of them are listed below.

Features of Volusion

a.         Customized design for stores

Volusion provides businesses with responsive themes. This allows you to design your website using beautiful themes with a few clicks. It has a rich content editor that lets you manage your products easily. The custom domain gives your business identity. This helps search engines and shoppers to easily find your website online.

b.         Eye-catching product pages

With Volusion, you can create attractive product pages with photos and videos. The product pages come with a secure payment gateway, checkout system, and savvy shipping options. With these, you can sell with ease.

c.         Powerful SEO and reporting tools

Want your store to be found easily on search engines? Volusion platform is SEO-ready. It allows you to create descriptions, title tags, and meta descriptions that are SEO-friendly so your website can be found easily by search engines. You can also get insights on activities in the store, such as abandoned carts, product views, and tickets.

d.         Integrations with third-party tools

Volusion provides integrations with other tools through LeadsBridge. This adds more functionalities to your websites. With the integrations, you can:

Best e-commerce marketing tools

Online marketing is ever-changing in trends, technology, and tactics. This is why you need to use up-to-date marketing tools like Octoboard, a marketing reporting software, to help you stay ahead of your competitors. Below are the best e-commerce marketing tools you can use for your business.

1. Campaign Monitor

Campaign Monitor is an email marketing software and automation tool that allows you to connect with your audience. With it, you can send personalized emails to your subscriber. Over 250,000 businesses around the world use Campaign Monitor. Below are some of its features.

Features of Campaign Monitor

a.         Ease of Customization

Campaign Monitor allows you to easily customize your campaign through the drag-and-drop email builder to reflect your brand.

b.         Mobile optimization

Campaign Monitor’s theme is mobile optimized. This means your subscribers can read your emails on their mobile devices.

c.         Free design templates

Don’t know how to design an email template? No problem. Campaign Monitor provides free templates you can easily use to design your newsletters, product announcements, and offers.

d.         Email Automation

Apart from being an email marketing software, Campaign Monitor also allows you to create a customer journey through automation as shown below.

e.         Integration with third-party tools

Campaign Monitor allows users to integrate with third-party tools, platforms, and applications through LeadsBridge for effectiveness. With the integrations, you can:

2. Marketo

Adobe Marketo Engage, popularly known as Marketo, is one of the best e-commerce marketing automation tools that help businesses to carry out different tasks and get significant results. Currently, over 100,000 users and 2,300 customers from all over the world are using Marketo for their marketing activities. Below are its features:

Features of Marketo

a.         Content personalization

Create personalized content for your audience using AI. Engage users based on fit, intent, engagement, etc.

b.         Cross channel marketing

Marketo helps you to meet your prospects and customers where they are. With it, you can engage your audience on different channels such as online and offline channels.

c.         Marketing automation

Marketo is a marketing automation platform that helps you to find and engage customers, grow customer relationships, and measure results in order to know how your marketing programs and channels affect your revenue.

d.         Integrate with third-party tools

Marketo integrates with third-party tools through LeadsBridge. Some features are:

3. Klaviyo

Klaviyo is a platform for marketing e-commerce businesses. It has different marketing tools to help businesses boost their growth. With Klaviyo, you can automate emails, SMS, in-app notifications, and more. Klaviyo is currently being used by over 265,000 businesses across the world. Below are some of its features:

Features of Klaviyo

a.         Segmentation

Businesses can segment their audience based on behavior, properties, and engagement.

b.         Web tracking

With a few lines of code place on your website, you can track the behaviors of visitors. Thereafter, you can create campaigns to target the people who have been to your website and did not purchase a product.

c.         Built-in workflow

Klaviyo provides a built-in workflow for welcomes email series, post-purchase follow-up, and abandoned carts.

d.         Integrations with other tools

Klaviyo allows you to integrate with leading e-commerce tools through LeadsBridge, such as

4. Drip

Drip is an e-commerce Customer Relationship Management (CRM) platform that helps businesses to create marketing automation and build relationships with their customers. Below are its features:

Features of Drip

a.         High Converting forms

Drip provides converting forms that help you to attract more leads and customers.

b.         Email marketing

Send targeted emails easily to customers.

c.         Email automation

Use email automation to nurture leads and customers.

d.         Integrations with third-party tools

Drip allows you to integrate with third-party tools through LeadsBridge. This includes CRMs and Autoresponders. With the integration, you can:

5. Salesmanago

Salesmanago is a marketing platform that helps businesses to launch marketing campaigns in order to get leads, nurture them, and get more sales. Below are some of its features:

Features of Salesmanago

a. Email marketing

Send personalized emails with the right content at the right time to your leads and customers.

b. CRM segmentation

Segment your customer database across the customer life cycle.

c. Mobile marketing

Track mobile user behavior and communications

d. Lead Generation

Convert traffic to leads with forms and pop-ups.

e. Integration with a third-party tool

Salesmanago allows users to integrate with other e-commerce marketing tools through LeadsBridge. This includes:

6. Retainful

Retainful is an all-in-one eCommerce marketing automation plugin built to boost sales and conversions of online stores. With Retainful, you can automate email marketing, send Next order coupons, acquire new customers with the Referral program, collect email addresses using popups, etc. It is trusted by 4000+ customers across the world as Retainful helped them double their sales and revenue.

Automated Emails

a. Features of Retainful

Send Cart recovery emails, Thank you emails, Order Follow up emails, Win back emails, Welcome emails & Referral emails automatically to customers at the right time even when you aren’t around. It is like hiring someone else to do the work for you.

b. Next order coupons

Boost customer retention rate, send Next order coupons via order follow up emails to encourage customers to come back. Retain the customers and drive repeated sales right away.

c. Referral program

MInimize customer acquisition expense, run a referral program, turn your existing customers into brand advocates and increase WOM sales. Acquire new customers through Referrals and double your revenue. 

d. Customer Journey Builder

Retainful has an in-built customer journey builder that can help you build and launch your automations within minutes. Send customers through multiple personalized sales funnels using Trigger rules & path splits and increase conversions. 

e. Drag & Drop Editor

Customize and personalize your emails to suit your preference using simple Drag & drop email editor. Add content blicks, images, Logos, dynamic coupons & more using the editor to make it attractive. No Coding knowledge needed.

Best email tools for e-commerce

Email marketing is known as the best channel for communicating with leads and customers. It is effective for nurturing leads and turning them into paying customers. This is because marketing and advertising emails influence the buying decision of 50.7% of customers. Below are the best email tools for e-commerce.

1. MailChimp

MailChimp is one of the most popular email tools for e-commerce. It is a marketing and commerce tool that helps you to build your marketing channels on a single platform and boost sales. With it, you can send marketing emails to build relationships with your audience. Below are some of its features:

Features of MailChimp

a.         Business Promote on different channels

MailChimp gives you the opportunity to send the right messages to your audience on different channels such as emails, social ads, postcards, and landing pages.

b.         Content studio

The content studio lets you brand your messages with the design tools and templates available on MailChimp. The AI-powered creative assistant will help you generate the designs of your choice in minutes.

c.         Marketing automation

The marketing automation tool, help you send automated messages with a personal touch to your leads and customers at the right time.

d.         Integration with third-party tools

MailChimp integrates with different third-party tools through LeadsBridge. With the integration, you can:

2. Aweber

Aweber is an email marketing and automation tool that allows you to build a strong connection with your audience. With it, you can engage your audience, turn leads into customers, and make more sales in your e-commerce business. Below are some of its features:

Features of Aweber

a.         Engagement tools

Aweber provides email marketing solutions to help you grow and nurture your audience. The landing page building helps you to create custom landing pages easily and the web push notification sends instant messages to visitors to engage them.

b.         Automation tools

The email automation tool helps to deliver your messages to the right person and at the right time. You can segment your customers according to their needs and nurture them accordingly.

c.         E-commerce tools

With the e-commerce tools, you can create pages, sell products, and receive payment. You can also track your sales and know the revenue generated within a specific period.

d.         Third-party integrations

Aweber allows you to integrate with leading e-commerce store solutions and other tools through LeadsBridge. These include:

3. GetResponse

GetResponse is one of the original email tools for e-commerce. It is an email marketing tool that allows you to send emails, create pages and automate marketing campaigns. Below are its popular features:

Features of GetResponse

a.         Website builder

The GetResponse website builder tools help you to design a code-free website, business page, or portfolio with AI (Artificial intelligence). It has personalized website templates you can use to create a website of your choice.

b.         Email marketing

The GetResponse email marketing tool offers email templates to help you save time and resources. This includes newsletters, autoresponders, automation emails, automated blog digest, and transactional emails.

c.         Marketing automation builder

The marketing automation builder tool helps you to deliver an exquisite customer experience automatically. With it, you can build campaign workflows, send automated emails, reach cart abandoners and build connections with your audience.

d.         Integration with third-party tools

GetResponse allows users to integrate with third-party tools through LeadsBridge. With the integration, you can:

4. ConvertKit

ConvertKit is an email marketing and audience-building software. It helps you to locate your audience, turn them into leads and make more money. Below are some of the ConvertKit features:

Features of ConvertKit

a.         Email marketing tool

ConvertKit email marketing tool allows you to send emails using its email templates and clean writing interface that allows you to add buttons images or videos to your email.

b.         Commerce tool

The commerce tool allows you to sell digital products and get paid even without an e-commerce website. All you need to do is to add your product details, customize your product page and send buyers the product, and get paid.

c.         Email automation tool

With the email automation tool, you can create a well-timed email and send it to your audience. You can segment your audience based on their customer journey and know what’s next for each of them.

d.         Integration with a third-party tool

ConvertKit allows you to integrate with third-party tools through LeadsBridge, such as

Here is a detailed blog post on email marketing:

The complete guide to email nurturing for businesses

Best CRM tools for e-commerce

According to research, CRM is one of the most popular sales tools for businesses. This is why it is among the top three tools and technologies for creating personalized interactions with customers to foster loyalty and better marketing ROI.

Below are some of the best CRM tools for e-commerce.

1. Zoho CRM

Zoho CRM is a customer relationship software that helps businesses to convert prospects to leads, engage with existing customers and boost revenue. Zoho CRM is one of the most popular CRM online with unique features. This is why over 250,000 businesses in 180 countries of the world are using it. Below are some of its amazing features:

Features of Zoho CRM

a.         Organise sales meetings and presentations

Zoho CRM offers users the ability to organize webinars, sales meetings, and presentations right within the CRM. This allows you to convert attendees to leads and nurture them until they become customers.

b.         Connect with your customers on different channels

Reach prospects and existing customers on the telephone, email, live chat, messenger, and social media networks. Get notifications on customer responses and measure the effectiveness of your communication.

c.         Automation tools

Set automation rules for every task in your business, such as the lead nurturing process and other repetitive tasks, reducing time.          

d.         Integration with third-party tools

Zoho CRM allows you to integrate with business apps through LeadsBridge to makes your work easier. With this integration, you can:

Below are blog posts you can read on Zoho CRM.

Zoho CRM Review by LeadsBridge: all you need to know for a great online integration

How to integrate Zoho CRM with Facebook Lead Ads using LeadsBridge.

2. HubSpot CRM

HubSpot CRM software helps businesses with marketing, sales, customer services, operations, and content management activities. It is an easy-to-use platform that gives your customer a better experience and grows your business. Below are its features:

Features of HubSpot

a.         Marketing tools

HubSpot marketing tools help you to generate leads, automate marketing, and generate more revenue for your business.

b.         Sales tools

The sales tools available in the CRM help your sales team to remove friction from sales processes. They can automate sales processes and close deals faster.

c.         Customer service tools

The HubSpot CRM combines marketing with customer service. This enables you to offer customer support that helps to delight and retain customers.

d.         Integration with third-party tools

With HubSpot CRM, you can integrate with over 750+ apps and other popular tools through LeadsBridge, such as

3. Salesforce

Salesforce is one of the best CRM tools for e-commerce. It is a Customer Relationship Management software that is mobile and covers every stage in the sales funnel to make it easy for you to close deals anywhere and at any time. This is why over 100,000 businesses around the world are using it to close deals faster. Below are some of its features:

Features of Salesforce

a.         Relationship building tools

Salesforce CRM provides ways for you to engage with customers on different channels and touchpoints. It aligns the marketing and sales team together to create great customer experiences.

b.         Automation tools

The automation tools help you automate marketing workflows, sales, and productivity to ensure that all activities are done at the right time.

c.         Mobile app

Salesforce CRM has a mobile app that helps you to work from anywhere and at any time, both on Android and iOS phones.

d.         Integration with third-party tools

Salesforce allows users to integrate with tools through LeadsBridge. This will help them to work more effectively. These integrations allow you to:

Need more information on Salesforce? Here are blog posts on the topic.

Salesforce Facebook integration: How to integrate Facebook products with Salesforce.

Netsuite vs Salesforce: an in-depth comparison

4. Agile CRM

Agile CRM is an all-in-one CRM that helps you to automate marketing, service, and sales. It is currently serving over 15,000+ businesses across the world. Below are some of its features:

Features of Agile CRM

a.         Sales tool

Agile CRM’s sales tool consists of contact and project management, appointment scheduling, deals, and telephony. These tools help the sales team to close more deals.

b.         Marketing tool

The marketing tool includes marketing automation, landing page builder, social suite, email marketing, mobile marketing, and email tracking. These help you to create marketing workflows for email and SMS marketing messages for your audience and track their performance to know what works.

c.         Customer service tool

Agile CRM provides customer service tools such as helpdesk, canned responses, ticketing, and knowledge base to help solve your customer’s problems and give them a personalized customer experience.

d.         Integration with third-party tools

Integration to other tools is available through LeadsBridge to make your work easier. Find some of them below:

Below are other posts on CRMs that may interest you.

What is a CRM integration? Definition and Strategies

CRM Solutions: 12 great tools to try in 2021

The best CRMs for financial services businesses in 2021

E-commerce customer service tool

Customer service is very important to e-commerce businesses. As much as 90% of Americans use customer service as a factor in deciding whether or not to do business with a company. And 89% of consumers are more likely to make another purchase after a positive customer service experience. It is that important. This is the reason you need an effective customer service tool. Below are some of the best e-commerce customer service tools to consider.

1. Intercom

Intercom is a customer service tool that lets you build relationships with your customers through live chat, email, messages, and a help center. Below are some of its features:

Features of Intercom

a.         Live chat

Intercom helps you to connect with your customer through chat in real time or your own time.

b.         Custom bots

Build custom bots to help you resolve customer issues quickly, qualify leads and boost your pipeline.

c.         Automated support with resolution bot

Resolution bot helps you to resolve about 33% of common questions. It automatically recognizes similar questions from previous conversations to give you answers. This helps to speed up the time it takes to resolve questions, even if you are busy or offline.

d.         Integration with over 250+ apps

Intercom allows you to integrate with 250+ apps. Integrating your third-party tools with Intercom through LeadsBridge will help you to:

2. Zendesk

Zendesk is one of the best e-commerce customer service tools available online. It is a CRM that provides businesses with customer engagement, sales, and support tools to build effective relationships with customers. The tools help you to turn conversations into conversions. Below are some of its features.

Features of Zendesk

a.         Messaging and live chat

The messaging and live chat feature helps you to add messages to your website, mobile and social channels so you can quickly reach your customers.

b.         Knowledge base

A knowledge base of quality content to provide self-service for customers. It also empowers agents to keep updated.

c.         Ticketing system

The ticketing system allows you to prioritize, track and solve customers’ support tickets.

d.         Integrate with third-party tools

Integrate Zendesk with third-party tools to make your marketing campaigns effective. Through Leadsbridge, you can:

3. FreshDesk

FreshDesk is a customer service tool that helps businesses to streamline customer conversations, automate tasks and collaborate with team members. Below are some of its features:

Features of FreshDesk

a.         Ticketing

With the FreshDesk ticking system, it is easy to track and manage tickets from different platforms with one inbox.

b.         Customer support from different channels

It is easy to manage support messages coming from different channels such as email, phone, chat, website, WhatsApp, and social media.

c.         Automate tasks

Use FreshDesk’s automation tool to automate tasks such as assigning tickets to agents and groups based on the keywords used, current workload, and skill.

d.         Integration with third-party tools

FreshDesk provides integration with your favorite tools through LeadsBridge. With the integrations, you can:

4. is a customer service platform designed for sending emails, push notifications, and SMS messages. Currently, over 2,800 businesses use Below are some of its features.

Features of

a.         Welcome series

The welcome series feature allows you to create messages to welcome your leads, test your strategy and know which messages work best.

b.         Re-engage customers

It is easier to keep existing customers than to get new ones. helps you to re-engage customers that are inactive or have canceled their membership or subscription.

c.         Onboard new users

Send onboarding messages to new users as soon as they sign up.

d.         Integrate with third-party apps

Integrate data from third-party apps, CRMs, and autoresponders through LeadsBridge. The integrations will help you to:

Best e-commerce analytic tools

Analytics tools are important for businesses. It produces data that helps to improve efficiency and productivity. It helps to enhance customer acquisition, retention, and experiences. Below are effective e-commerce analytics tools to check out.

1. Mixpanel

Mixpanel is an analytics tool that helps you to convert leads to customers, engage and keep them. It produces detailed reports on users. Below are some features.

Features of Mixpanel

a.         Automated insight reports

The insight report shows you hidden conversion trends and gets insights on what is affecting the conversion positively or negatively.

b.         Funnels report

The funnels report helps to analyze user actions and see conversions at the different stages of the sales funnel.

c.         Conversion analysis

The conversion analysis shows you the hidden trends, and where customers and users are dropping off so that you can re-engage them to boost conversion.

d.         Integrate with third-party apps

Mixpanel allows you to integrate with third-party tools through LeadsBridge. Here is what you can do with the integration:

2. ChartMogul

ChartMogul is an analytics software design specifically for businesses that are using subscription models. It provides the data you need to see how your customers are engaging with your business. Below are some of its features.

Features of ChartMogul

a.         Data evaluation capacities

ChartMogul helps businesses to evaluate data and produce valuable insights to help in making informed decisions.

b.         Data Analytics

Businesses can view basic data to help gauge performance.

c.         Integration with third-party apps

ChartMogul helps businesses to integrate with different tools through LeadsBridge to increase efficiency. Integrating ChartMogul helps you to:

3. Alchemetrics

Alchemetrics is a business that builds, hosts, and manages customer data platforms that help to connect businesses to their customers. The service uses big data techniques to gain insight into brands and their customers. This helps you to serve your customers more and increases your revenue. Below are some of its features:

Features of Alchemetrics

a.         Scalable and open integrated platform

Alchemetrics provide an open and scalable platform that is flexible and secure. This provides an API that allows you to collect, connect and activate data in your organization.

b.         Measurement & Visualisation

A dashboard that allows you to visualize your customers in real-time or static and see clear marketing data that helps you to make decisions faster.

c.         Data insights

The service uses big data techniques to help you gain brand and customer insights.

d.         Integration with third-party apps

Alchemetrics provides Integration with other apps through LeadsBridge. With this integration, you can:

Best E-commerce Payment tools

Global digital payments are on the rise all over the world. In 2020, the global transaction value of digital payments was $5.2 trillion and in 2021, it is projected to reach $6.68 trillion. There are different e-commerce payment tools. Below are some of them.

1. Stripe

Stripe is a payment service for businesses to use to accept payments, send payouts and manage online businesses. Stripe’s easy borderless way of moving money across the world makes it the darling of millions of businesses including Fortune 500s, small and big businesses around the world. It is currently over 35 countries in the world. Below are some of its features.

The features of Stripe

a.         Global services

Stripe is an international payment system that supports 135+ currencies across the world and offers API for cards, wallets, and bank debits.

b.         Fraud-proof

Stripe uses machine learning techniques on data to protect businesses from fraudsters.

c.         Hosted payment page

Use Stripe Checkout to simplify integration. It supports coupons, tax rates, and much more.

d.         Integration with third-party apps

Stripe offers integrations with popular tools through LeadsBridge to help you simplify PCI compliance. With the integrations you can:

2. PayPal

PayPal is a popular payment solution used by businesses around the world. It helps you to collect payment from customers wherever they are – online, on the go, and even in the store. It is designed to help businesses streamline their operations, manage risk effectively and grow. Below are some of its features.

Features of PayPal

a.         Accept payment

PayPal helps businesses to accept payment from customers whether online or in-store. You can accept different payment methods offered by PayPal, such as Venmo, buy now and pay later options.

b.         Make payments

PayPal is not limited to accepting payments alone, you can also make payments with it. You can pay suppliers, send money to PayPal users and make purchases online or in-store.

c.         Manage operations from a dashboard

With PayPal, you can manage all your PayPal tools within the dashboard. This includes reporting and analytics, dispute resolution, shipping details, etc.

d.         Integrations with third-party tools

Integrate PayPal with your favorite third-party tools through LeadsBridge. With this integration, you can:

3. Chargify

Chargify is a billing software specifically designed for the B2B Saas companies that have large volumes of recurring revenue. It offers subscription management to help businesses increase customer retention and growth. It also provides businesses with data and analytics that help to understand the product, revenue, and customer trends. Below are more of its features:

Features of Chargify

a.         Billing

Chargify provides different billing methods such as onetime payment, recurring subscriptions, prepaid, and quantity-based payments.

b.         Payment processing

Chargify has 25+ payment partners including Stripe and Authorize. It also helps e-commerce businesses to accept credit cards, Direct Debit, and ACD.

c.         Easy Onboarding

With Chargify, you have easy onboarding in three levels: email, guided, and strategic.

d.         Integrate with third-party tools

Chargify provides integration to different tools such as CRMs, financials, Leading IPass Connectors through LeadsBridge. These tools will help you to:

4. ChargeBee

ChargeBee is a subscription billing and revenue operations software designed for B2B Saas. It helps businesses to manage subscription, billing, and revenue. Below are some of its features.

Features of ChargeBee

a.         Recurring bill automation

Automate recurring billing and specify who to bill, when, and how to bill. No need for spreadsheets and you don’t have to miss payments.

b.         Subscription management

Try out different pricing structures, product catalogs, and subscription life cycles, and pick the one that best suits your business.

c.         Revenue operations

The revenue operation platform helps you to discover revenue potential in each step of the sales cycle.

d.         Third-party tools integration

Integrate ChargeBee with different CRM, autoresponders, and other tools you use through LeadsBridge. The integrations help to:

Google e-commerce tools

Google has streams of products and tools for e-commerce businesses. Below is a list of Google tools for e-commerce.

1.     Google Ads

Google Ads is a digital advertising platform. It enables you to create ads for your products and services and show them to users on Google Search and Maps. One benefit of using Google Ads is that you only pay for results such as clicks to your website or calls.

LeadsBridge allows you to integrate Google Ads with other third-party tools to help you drive more leads and sales. However, the integration is on the waiting list. Join the waiting list to get notified when it is released. Some of these tools are:

Want to know more about Google Ads? Read these blog posts to learn more – Google Ads Costs: How much does Google ads costs? and Google Ads optimization strategies to drive high-quality leads

2.     Google Analytics

Google Analytics is a tool that shows you how your website is performing. It shows the website traffic, acquisition channels, user behavior on your website, user demographics, etc. These metrics show your website performance.

Google Analytics allows users to integrate with other tools through LeadsBridge. This helps you to create customized reports and grow your business faster. Some integrations are:

3. Google Merchant Center

Google Merchant Center allows users to upload and manage their products (both in-store and online) on Google. This helps businesses to reach millions of people that are likely to become customers.

Google Merchant Center allows businesses to integrate with other third-party apps through LeadsBridge. However, the integration is on the waiting list. Join the waiting list to get notified when it is released. Some apps you can integrate are listed below:

4. Google Ads Lead Form Extensions

Google Ads Lead Form Extension is a game-changer for businesses. It helps you to capture targeted and interested users on Google’s search result pages. The extension is shown directly under the search ad on mobile and tablet devices. It also helps you to drive leads into your sales funnel.

You can integrate other tools with the Google Ads Lead Form Extensions to make your marketing campaigns more effective. Some tools are listed below:

Want to learn more about Google Ads Lead form extensions? Read this post – Google Lead Form Ads: The complete, always-updated guide to Google Lead Generation.

5. Google Shopping

Google Shopping is a tool that allows businesses to advertise their products on Google and users to compare different shopping websites to find the items that suit them. LeadsBridge allows you to integrate third-party tools with the Google shopping tool to enhance your marketing campaigns. However, the integration is on the waiting list. Join the waiting list to get notified when it is released. These includes:

Here is a detailed post on Google Shopping – Google Shopping: The step-by-step guide.

6. Google Pay

Google Pay is a payment service that allows you to make payments with bank cards associated with your Google accounts. Integrating Google pay with other tools will help prospects to make purchases online and in retail stores as well. Below are some Google Pay integrations for businesses through LeadsBridge. However, the integration is on the waiting list. Join the waiting list to get notified when it is released.

Facebook e-commerce tools

With an estimate of 2.85 billion active monthly users on Facebook, Facebook is the darling of e-commerce businesses looking to maximize their reach. Facebook is becoming the popular place users go to buy. This is why there are 80 million businesses on Facebook. Below are some Facebook e-commerce tools for your business.

1.    Facebook Dynamic Ads

The Facebook Dynamic Ads helps to display your ads to people based on their interests and actions. It allows you to upload a catalog with your products or services, then create an ad campaign once to showcase them. It will search for the right people that can purchase your product, while automatically updating pricing and availability.

Dynamic Ads help you find new prospects who have shown interest in your products or services. Here is a detailed post on Facebook Dynamic ads – Facebook Dynamic Ads: The complete guide

Facebook allows you to integrate Dynamic Ads with other popular apps through LeadsBridge to make your campaigns effective and profitable. Below are some of them.

2.    Facebook Commerce Manager

Facebook Commerce Manager is a set of tools that helps you to sell your products or services and manage your e-commerce business on Facebook and Instagram. It allows you to take care of product inventory, orders, payout, and the Facebook e-commerce purchase solutions. The Facebook Commerce Manager provides a secure payment process for your customers.

Facebook offers integrations for Facebook Commerce Manager with third-party apps through LeadsBridge. However, the integration is on the waiting list. Join the waiting list to get notified when it is released. With this integration, you can:

3. Facebook Lead Ads

Facebook Lead Ads helps you to reach users who may have an interest in your products or services and collect their details. This is done through an Instant form that opens up once the ad is clicked. The forms show the user’s name, email address, and other details you requested in the form. Lead Ads helps you to find your target customers, collect their information and encourage them to carry out any actions you want. This includes downloading a free e-book, brochures, white papers, etc. Here are blog posts you can read to learn more:

A step-by-step guide to Facebook Lead Ads

Facebook Lead Generation: Do Facebook Lead Ads really work?

How to Download Leads from Facebook Lead Ads

Facebook Lead Ads: How to follow up with Facebook Leads

Get Inspired by these 13 high performing Facebook Lead Ads

The best Facebook Ads for E-commerce Strategies in 2021

Integrate Facebook Lead Ads with other Facebook tools, CRMs, and Autoresponders through LeadsBridge. This includes:

4. Facebook Marketplace Ads

The Facebook Marketplace is a place where users come to find and buy items from businesses in their local communities. Businesses can reach more prospects where they are making purchases by creating ads for the marketplace. Marketplace ads are shown as a sponsored posts and they appear in both the marketplace and the News Feed. It is one of the best places for e-commerce businesses to sell on Facebook.

The Facebook Marketplace is used in 70 countries of the world by 800 million people every month to buy or sell products. Marketplace Ads help businesses to advertise store items to sell more. You can display both new and used items from the Facebook page shop for free. Here is a link to a guide on Facebook Marketplace – The Complete Guide to Facebook Marketplace for your business.

Facebook allows you to integrate the Marketplace Ads with other tools such as CRMs and Autoresponders through LeadsBridge. The integration is not yet ready, but you can join the waiting list to be the first to know when it comes out. With the integration, you can:

5. Facebook Conversions API

Facebook Conversions API is a Facebook tool that allows users to share web and offline events and/or customer actions from servers to Facebook’s server. The Conversion API uses your Facebook pixel to enhance the performance of your ads. This is useful for measuring customer actions, improve the accuracy of data sent for targeting, and controlling the data you share. Here are detailed posts on Facebook Conversions API:

Everything you need to know about Facebook Conversions API.

How to set up Facebook Conversions API – Benefits and more

LeadsBridge makes it possible to integrate Facebook Conversions API with popular tools to create effective campaigns. With the integration, you can:

LinkedIn e-commerce tools

With over 740 million users in over 200 countries of the world, LinkedIn is one of the largest platforms for professional business networks. Because of this, 80% of b2b leads come from LinkedIn vs. 13% on Twitter and 7% on Facebook. Also, LinkedIn generates 3x more conversions than Twitter and Facebook. Ready to find the LinkedIn tools you can use to boost your e-commerce business? Check them out below.

1.       LinkedIn Lead Gen Forms

LinkedIn Lead Gen Forms is like the Facebook Lead Ads. It allows you to create ads with pre-filled forms that contain users’ LinkedIn profile data such as their name, email address, company name, etc. Users that are interested can click the ad, confirm their details, and opt-in. When they submit the form, they will be directed to a “thank you” page that displays your website or other destinations you want them to go to. Here are detailed blog posts to learn more – Everything you need to know on LinkedIn Lead Gen Forms and LinkedIn Lead Gen Forms are changing everything for the b2b market: Here is how.

LinkedIn allows you to download your leads manually from the campaign manager or send them to a CRM, marketing automation channels, or autoresponder. LeadsBridge offers integration for LinkedIn Lead Gen Forms. With the integration, you can:

2.    LinkedIn Matched Audiences

LinkedIn Matched Audiences is a tool that lets you use your business data with LinkedIn’s professional data to target the right audience. LinkedIn Matched Audiences are in three forms —

  • Company targeting allows you to run account-based marketing campaigns to target companies and decision-makers.
  • Contact targeting allows you to promote your products and services to prospects by uploading a list of contact IDs or linking it with your contact management platform.
  • Retargeting allows you to segment your audience and set up specific content for them based on the actions they took with your business.

For a more detailed explanation, read this post – LinkedIn Matched Audiences: Improve the efficiency of your retargeting campaigns.

LeadsBridge created a suite of tools you can integrate with the LinkedIn Matched Audiences to create profitable campaigns. With this integration, you can:


E-commerce tools are important assets for an online business. They make it easier for you to manage your business effectively and improve efficiency and productivity. One good thing is that LeadsBridge is an added value in the flow of marketing and e-commerce automation. It helps to keep your sales and marketing data in sync with your e-commerce platforms.

Discover LeadsBridge’s solution for e-commerce today!

Hephzy Asaolu

Hephzy is a seasoned Content Writer with over 10 years of experience. She creates digital marketing content that gains social media attention and increases search engine visibility. She loves cooking!

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