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Meta ads strategy

Nurturing and conversion

How to build a successful Meta ads strategy in 2025

If you want to get the best results from Facebook ads in 2025, you need to stay up to date. This doesn’t mean following the latest trends or dances. It’s about paying attention to…

Elena Mazaheri

Elena Mazaheri |
7 min read

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Latest

Nurturing and conversion

Facebook Offline Conversion best practices

One popular challenge common to brick and mortar stores is the inability to measure the impact of online campaigns…

Hephzy Asaolu|
July 06, 2020 |
5 min read

Nurturing and conversion

QVC 2.0: Webinars for e-Commerce

Many assume webinars are just for ?soft? or digital products like SaaS products, courses, or coaching services. And yes,…

Omar|
June 30, 2020 |
8 min read

Nurturing and conversion

5 undervalued benefits of using CRM retargeting for your business

RM retargeting is one of, if not the most effective way that advertisers have found to use their offline…

Mark Cirillo|
June 29, 2020 |
6 min read

Nurturing and conversion

Fashion advertising: strategies to promote your fashion brand

The fashion business is growing at a rapid rate with an annual growth rate of 9.4%. However, despite rapid…

Hephzy Asaolu|
June 22, 2020 |
8 min read

Tools and Integrations

The basics of dynamic Retargeting with Criteo

As a business, retargeting is pretty vital to the success of your marketing strategy. After all, according to a…

Zachary McDaniel|
June 15, 2020 |
5 min read

Nurturing and conversion

Facebook Shop: How to set up a Facebook store

Facebook is one of the largest social media networks in the world. With over 1.73 billion active users, spending…

Hephzy Asaolu|
June 08, 2020 |
6 min read

Top Articles
from the Blog

Meta ads strategy

How to build a successful Meta ads strategy in 2025

If you want to get the best results from Facebook ads in 2025, you need to stay up to date. This doesn’t mean following the latest trends or dances.…

Elena Mazaheri|
November 27, 2024 |
7 min read

B2B ads strategies

The complete guide to B2B ads: 5 strategies to follow

When it comes to growing a business in the B2B (business-to-business) space, a well-planned advertising strategy is essential. B2B ads help companies target decision-makers, generate leads, and ultimately drive…

Andrew Bailey|
November 26, 2024 |
3 min read

Facebook Ads Audit

The ultimate Facebook ads audit checklist

Facebook ad campaigns let you target your audience strategically and create engaging content. But how can you tell if your campaigns are really working? Accessing your Facebook ads audit can…

Elena Mazaheri|
November 25, 2024 |
6 min read

Facebook Ads Automation

The complete guide to Facebook ads automation

Without a doubt, Facebook marketing is a worthy investment. It gives you ads that reach the right people, ensures more people see your content, and helps you get more…

Elena Mazaheri|
November 22, 2024 |
8 min read

Conversion Leads Optimization Facebook delivery option

A guide to Conversion leads optimization  on Facebook (now Meta conversion leads performance goal)

Lead ads have been a hit since they came out a few years ago. They make it super easy to collect lead info right in the app, without users…

Ana Gotter|
November 21, 2024 |
10 min read