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Hubspot vs Marketo

Tools and Integrations

HubSpot vs. Marketo: Which one should you use?

TL;DR HubSpot is easier to get running and a solid fit if your marketing and sales teams want one shared platform without a long implementation process.  Marketo (now Adobe Marketo Engage) is built for large-scale, complex…

Elena Mazaheri

Elena Mazaheri |
7 min read

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Latest

Lead acquisition

Lead generation for digital marketing agencies

Did you know that many digital marketing agencies struggle more to get their own clients than to get clients’…

Marco Cirillo|
April 17, 2026 |
18 min read

B2B lead generation funnel

Tracking and growth

B2B lead generation funnel: Stages, strategies, and metrics

B2B lead gen can be resource-heavy. That’s why having a solid funnel matters even more. A good B2B lead generation…

Elena Mazaheri|
April 15, 2026 |
8 min read

google ads best practices 2023

Tracking and growth

Google Ads best practices to level up your advertising game in 2026

Keeping up with Google’s ad changes can feel like a full-time job. It feels like every week there are…

Lizzie Davey|
April 13, 2026 |
12 min read

Mailchimp vs Hubspot

Tools and Integrations

Mailchimp vs. HubSpot: Which one is right for you?

Mailchimp or HubSpot? For many small teams, that may provide enough automation. Mostly because they do overlap. A lot. Both…

Elena Mazaheri|
April 09, 2026 |
7 min read

fake leads from facebook ads

Lead acquisition

How to avoid fake leads from Facebook Ads

Fake leads drain your budget. But that’s not the only problem with bad lead data.  Sales reps then chase dead…

Elena Mazaheri|
March 31, 2026 |
5 min read

Automative lead generation

Lead acquisition

16 Automotive lead generation ideas you can use right now

Leads are everything for car dealerships and auto shops. Without them, it’s impossible to sell any products or keep…

Lizzie Davey|
March 27, 2026 |
10 min read

Top Articles
from the Blog

HubSpot vs. Marketo: Which one should you use?

TL;DR HubSpot is easier to get running and a solid fit if your marketing and sales teams want one shared platform without a long implementation process.  Marketo (now Adobe Marketo Engage)…

Elena Mazaheri|
August 15, 2026 |
7 min read

How to send Facebook leads to Whatsapp

How to send Facebook leads to WhatsApp

TL;DR WhatsApp gets opened almost instantly, so replying to Facebook leads there beats email or cold calls. You can connect Facebook leads to WhatsApp via the official API, Click-to-WhatsApp ads, or…

Elena Mazaheri|
August 12, 2026 |
6 min read

ActiveCampaign vs. Mailchimp: Which one is right for you?

TL;DR Mailchimp is easier to learn and cheaper for basic email marketing and comes with a free plan and works well if you just need to send newsletters and simple…

Elena Mazaheri|
August 11, 2026 |
5 min read

The complete guide to TikTok advertising (with examples)

TL;DR TikTok ads work best when you want attention, engagement, and discovery fast. The platform gives you several formats, each built for a different goal. Strong performance usually comes from matching the…

Hephzy Asaolu|
August 06, 2026 |
20 min read

Pipedrive crm alternatives

5 Pipedrive alternatives by use case

TL;DR Best Pipedrive alternative for SMBs: Zoho CRM, a huge feature set for a low price, plus a whole business app suite if you need it. Best Pipedrive alternative for startups:…

Elena Mazaheri|
August 05, 2026 |
8 min read