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Lead acquisition

Google Ads Lead Form Extensions: The complete guide to Google lead generation

TL;DR Google lead form extensions are now called lead form assets. They let users submit their details directly from the ad. They can lower friction and increase lead volume, especially on mobile. Lead quality can drop, so use…

Mark Cirillo

Mark Cirillo |
14 min read

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Latest

Lead acquisition

How to set up LinkedIn Events: The complete guide

TL;DR Sync registration data to your CRM automatically using tools like Salesforce or HubSpot. Create a LinkedIn Event from a LinkedIn…

Elena Mazaheri|
May 15, 2026 |
12 min read

Marketing automation integration

Tools and Integrations

Marketing automation integration: A guide to connecting your martech stack

TL;DR Marketing automation integration connects your tools so data flows automatically between your CRM, ad platforms, email, and social channels. The…

Elena Mazaheri|
May 13, 2026 |
5 min read

Lead acquisition

The complete guide to Facebook Marketplace for your business

TL;DR Facebook Marketplace helps businesses sell physical products locally or via shipping. Listings are usually free, but shipped orders have Meta…

Mark Cirillo|
May 11, 2026 |
15 min read

Retargeting automation

Nurturing and conversion

Retargeting automation: How to re-engage leads at scale

Most visitors do not convert the first time they land on your website. They browse a product, compare your…

Elena Mazaheri|
May 07, 2026 |
7 min read

Facebook Ads management software

Tools and Integrations

The 6 top Facebook ad management software for marketers

Businesses always want tech tools that are easy to use and save time. To manage Facebook ads with maximum…

Elena Mazaheri|
April 30, 2026 |
13 min read

Custom integration

Tools and Integrations

Custom integrations: When to use them?

How many tools does your team use? Probably something between five and ten tools. They all play important roles…

Elena Mazaheri|
April 23, 2026 |
5 min read

Top Articles
from the Blog

Google Ads Lead Form Extensions: The complete guide to Google lead generation

TL;DR Google lead form extensions are now called lead form assets. They let users submit their details directly from the ad. They can lower friction and increase lead volume, especially on mobile. Lead…

Mark Cirillo|
September 08, 2026 |
14 min read

Zoho LinkedIn integration: Best ways to connect LinkedIn to Zoho CRM

TL;DR LinkedIn Lead Gen Forms are filled by quality leads in no time. The challenge is to get these leads into Zoho CRM without losing a second. Zoho provides a native…

Elena Mazaheri|
September 03, 2026 |
6 min read

Pardot Google Ads connector: Benefits and limits

TL;DR Pardot Google Ads is a tool that helps track the advertising activity inside Google and helps report on which ads or keywords led to new visitors or leads. Pardot Google…

Elena Mazaheri|
September 01, 2026 |
7 min read

LeadsBridge integrations

LeadsBridge integrations & how they can help you

TL;DR LeadsBridge connects Meta, Google, LinkedIn and TikTok to your CRM, email tool or data warehouse, so leads move over on their own. Lead Sync sends new leads to your CRM…

Marialuisa Aldeghi|
August 27, 2026 |
8 min read

How to create a Google Ads strategy for lead generation

TL;DR Lead form assets let people submit info directly from the ad, synced to your CRM via webhook or integration Set up conversion tracking first so Google can optimize toward real…

Andrew Bailey|
August 25, 2026 |
9 min read