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Tags: #Audience Targeting

LinkedIn Matched Audiences

Nurturing and conversion

LinkedIn Matched Audiences: What is it & how to use it

As a leading platform in B2B marketing, LinkedIn offers a suite of advertising tools, including LinkedIn Matched Audiences. This tool allows businesses to build audiences, upload a list of companies or contacts they want…

Mark Cirillo

Mark Cirillo |
15 min read

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Tagged by #Audience Targeting

Facebook custom audience

Nurturing and conversion

A step-by-step guide to Facebook custom audiences

One of the main attractive features of Meta for advertisers is its ultra-precise targeting tools such as custom audiences.…

Hephzy Asaolu|
November 14, 2024 |
16 min read

Nurturing and conversion

Best target audience examples for your campaigns

Everyone’s talking about hyper-personalized and highly-targeted marketing, but what do these terms really mean? It all comes down to…

Hephzy Asaolu|
January 25, 2023 |
13 min read

Nurturing and conversion

Google Customer Match: A complete guide

Google Ads is on every marketer’s checklist these days, mostly for its ability to build solid, goal-focused campaigns.  Google estimates…

Mark Cirillo|
November 25, 2022 |
18 min read

Nurturing and conversion

The complete guide to TikTok Custom Audiences

With more than 1 billion monthly active users, TikTok is one of the fastest-growing and most-used social media platforms…

Lizzie Davey|
October 24, 2022 |
8 min read

Top Articles
from the Blog

how to advertise car dealership on facebook

How to advertise your car dealership on Facebook

Want to know how to sell more cars online? Facebook’s Marketplace might be the solution you are looking for. Most car shoppers in the US planning to purchase a vehicle…

Elena Mazaheri|
March 28, 2025 |
16 min read

Lead management examples

A complete guide to lead management (with strategies and examples)

Leads are the lifeblood of every business, and the generation of these integral players is typically the primary focus when deciding which tactics to bring into action. Of course,…

Hephzy Asaolu|
March 26, 2025 |
18 min read

The best Facebook trends to consider in 2025

Facebook continues to be one of the most powerful platforms for marketers, with billions of active users and a robust advertising ecosystem. However, as consumer behavior evolves and Meta…

Andrew Bailey|
March 25, 2025 |
3 min read

How to generate leads on Facebook

How to generate leads on Facebook: Tips & best practices

Meta creates technologies that bring people together and support business growth. Meta’s machine learning is already shaping your ads. But knowing how to leverage its signal marketing tools can…

Elena Mazaheri|
March 24, 2025 |
10 min read

How to run Facebook ads for clients: The ultimate guide for agencies & freelancers

Running Facebook ads for a client is often one of the first big projects freelancers and new agencies take on. This kind of project can be very rewarding, both…

Elena Mazaheri|
March 21, 2025 |
9 min read