Tags: #Audience Targeting

Facebook’s own interface doesn’t stream data into Google Sheets in real time, and there’s still no simple, first-party Meta Ads and Sheets connector designed for marketers.  Workarounds like scheduled CSV…

Lead ads have been a hit since they came out a few years ago. They make it super easy to collect lead info right in the app, without users…

Advertising on social media can feel like a waste of time if you don’t plan it well. But with an effective strategy in place, Meta ads can help your…

One of Meta’s most attractive ad features is its ultra-precise targeting tools, such as custom audiences.  To actually be able to use these advantages, however, you’ll need to connect your…

Lead tracking involves monitoring how leads engage with your brand from the moment they first come into contact with your business to when they finally convert into customers.  Without effective…