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Tags: #Facebook

Nurturing and conversion

First-party vs. third-party data: What’s the difference?

TL;DR Data comes in four types: zero, first, second, and third party, differing in source, reliability, and privacy risk. First party data, collected directly from your own channels, is the most reliable and safest for personalization…

Marco Cirillo

Marco Cirillo |
9 min read

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Tagged by #Facebook

Lead acquisition

A step-by-step guide to Facebook lead ads

It has been a decade since Meta launched Facebook lead ads. A mobile-friendly lead generation tool to maximize online…

Elena Mazaheri|
September 10, 2025 |
20 min read

AI for Facebook ads

Tracking and growth

How to use AI for Facebook ads

MooAI for Facebook ads has become the operating system of performance marketing. Meta’s ad platform has leaned hard into…

Elena Mazaheri|
September 04, 2025 |
5 min read

Facebook ads reporting tools

Tools and Integrations

The best Facebook ads reporting tools for your campaigns

Today’s advertising runs on privacy-first policies. And the teams that succeed in it are the ones that combine clean…

Elena Mazaheri|
September 03, 2025 |
4 min read

tips for selling on Facebook Marketplace

Tracking and growth

10 Actionable tips for selling on Facebook Marketplace as a business

For those running a small or mid-sized business, Marketplace can be a steady source of revenue and a strong…

Elena Mazaheri|
August 20, 2025 |
4 min read

facebook marketplace ads

Nurturing and conversion

Facebook Marketplace ads: How to advertise on Facebook Marketplace

Marketplace users are browsing with their wallet half-open, so clicks convert better than an average news feed ad. Besides that,…

Elena Mazaheri|
August 14, 2025 |
6 min read

Facebook Ads for ecommerce strategies

Nurturing and conversion

Best Facebook ads in ecommerce strategies for 2025

Are you running Facebook ads for your ecommerce business? If not, you might want to consider it. Facebook ads can be…

Marco Cirillo|
August 13, 2025 |
9 min read

Top Articles
from the Blog

The complete guide to TikTok advertising (with examples)

TL;DR TikTok ads work best when you want attention, engagement, and discovery fast. The platform gives you several formats, each built for a different goal. Strong performance usually comes from matching the…

Hephzy Asaolu|
August 06, 2026 |
20 min read

Pipedrive crm alternatives

5 Pipedrive alternatives by use case

TL;DR Best Pipedrive alternative for SMBs: Zoho CRM, a huge feature set for a low price, plus a whole business app suite if you need it. Best Pipedrive alternative for startups:…

Elena Mazaheri|
August 05, 2026 |
8 min read

First-party vs. third-party data: What’s the difference?

TL;DR Data comes in four types: zero, first, second, and third party, differing in source, reliability, and privacy risk. First party data, collected directly from your own channels, is the most…

Marco Cirillo|
July 30, 2026 |
9 min read

facebook real estate

35 quick and easy Real Estate Facebook post ideas

TL;DR Facebook remains the top lead-gen platform for real estate, with strong reach, targeting, and conversion rates. Follow Meta’s best practices: precise targeting, video/carousel formats, consistent posting, and clear property details. The…

Mark Cirillo|
July 28, 2026 |
15 min read

AI lead generation

How to use AI for lead generation

TL;DR AI helps you find and focus on better leads by scoring them based on behavior, so your team spends time on people who are actually likely to buy. You can…

Elena Mazaheri|
July 23, 2026 |
8 min read