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Tags: #Google

google ads

Tracking and growth

Google Ads’ costs: Understanding Google Ads pricing

Google Ads is Google’s pay-per-click (PPC) online advertising platform. Via the Display Network and Google’s AdSense program, advertisers place bids on specific keywords.  These bids then determine the placement of ads across various search results…

Hephzy Asaolu

Hephzy Asaolu |
9 min read

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Tagged by #Google

Nurturing and conversion

Google Ads optimization strategies to drive high-quality leads

Lead generation is an essential activity for businesses in order to find and engage users interested in a product…

Dario Villi|
May 05, 2020 |
6 min read

Nurturing and conversion

Google Ads Remarketing Tutorial: How to Set it Up & Make it Work

Remarketing is targeting potential and existing customers who may be interested in your offer because they already know your…

Hephzy Asaolu|
March 13, 2020 |
7 min read

Tracking and growth

All you need to know about Google AMP Pages with Examples to Learn from

Optimizing your mobile page is non-negotiable. This is because 80% of shoppers use smartphones during physical shopping and a…

Mark Cirillo|
June 18, 2019 |
4 min read

Tracking and growth

YouTube SEO: How to effectively rank your videos on Google & YouTube

Video marketing is becoming a necessity for businesses in this 21st century. This is because it connects businesses with…

Mark Cirillo|
May 02, 2019 |
5 min read

Nurturing and conversion

Real Estate Video Marketing: Grow Your Youtube Presence with this Tips

The real estate market is a predominantly visual one. People likely wouldn’t purchase a home without first seeing it…

Mark Cirillo|
January 21, 2019 |
5 min read

Nurturing and conversion

Black Friday Ads: How to Create Search & Display Ads that Convert

The Black Friday shopping day is fast approaching. It is the biggest shopping day of the year. According to…

Mark Cirillo|
November 20, 2018 |
4 min read

Top Articles
from the Blog

fake leads from facebook ads

How to avoid fake leads from Facebook Ads

Fake leads drain your budget. But that’s not the only problem with bad lead data.  Sales reps then chase dead numbers, burning hours that should be spent closing real deals.…

Elena Mazaheri|
August 08, 2025 |
4 min read

Best Facebook Lead Ads integrations

The best Facebook lead ads CRM integrations for your marketing campaigns

If you decide to manage the data you collect from Facebook campaigns manually, chances are you will not meet your goals.  So, what is the best way to do this?  By…

Mark Cirillo|
August 07, 2025 |
13 min read

Facebook lead generation for real estate

Facebook lead generation for real estate: The complete guide

Facebook has become a game-changing platform for real estate professionals, offering unparalleled opportunities to connect with potential buyers and sellers. So how do you get the most out of…

Andrew Bailey|
August 06, 2025 |
5 min read

Facebook ad rules

Understanding Facebook ad rules: A complete guide

When you know the rules, you cut wasted time, prevent delivery issues, and protect your ad accounts from flags that quietly reduce reach. Meta’s policies can even guide your creative…

Elena Mazaheri|
August 05, 2025 |
4 min read

Google ads

Google Ads’ costs: Understanding Google Ads pricing

Google Ads is Google’s pay-per-click (PPC) online advertising platform. Via the Display Network and Google’s AdSense program, advertisers place bids on specific keywords.  These bids then determine the placement of…

Hephzy Asaolu|
July 30, 2025 |
9 min read