Generate more leads with the Mailshake + Google Analytics integration

Integrate Mailshake with Google Analytics

Mailshake is a simple solution for sending cold business emails that enables you to close more deals and optimize your workflow. In fact, with Mailshake allows you to easily schedule follow-up sequences or triggered emails based on your recipients' link clicks.

You don't need to be a great writer to start converting cold leads into customers: the software in fact provides you with to proven templates for your emails, that you can simply send with automatic follow-ups and customize for your industry.

Mailshake interrupts the sequence when a response is detected, handles requests to unsubscribe and ignores the automatic responders. Moreover your sending calendar optimizes how your emails are sent, by giving you the ability to block out weekends, set hours of the day, and set spacing rules. With Mailshake you can use merge fields to quickly customize your messages. Preview every single email and make edits efficiently.

Google Analytics is a web analytics service. It allows you, for example, to measure the efficiency of your marketing activities and improve your website performances. Google Analytics requires you to install the tracking code on your website or blog. By doing so, you’ll be able to get important insights this tool.

Google Analytics makes it possible in various ways to understand if we are channeling economic efforts in the right direction, mainly with its four advanced reporting areas. Thanks to it, you will discover who your audience is, how these people have reached your website, what they did during the exploration, and whether they have converted or not.

If you want to understand which campaigns generate the most conversions and sales, you'll surely need Google Analytics to do it this tool will allow you to analyze your campaigns in detail: bounce rates, subscriptions, conversions, time spent on the site and much other. Furthermore, Google Analytics can help you allocate your budget more intelligently, as it distinguishes functional from dysfunctional practices.

What you can do with Mailshake and Google Analytics

Create new Google Analytics events with Mailshake

Update Google Analytics events with Mailshake

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About LeadsBridge

LeadsBridge is a set of automation tools designed to integrate businesses' assets with the most popular advertising platforms and lead generation tools.

Thanks to its cutting-edge technology, LeadsBridge allows companies to securely sync data to/from over 370 CRMs and custom solutions, avoiding any type of marketing interruptions and manual work.

 

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